#BB354E#BB354E

#BB354E is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.6% C 0.170 H 14.4°. Best body text is #FFFFFF at 5.63:1 contrast (WCAG AA passes).

Color values

HEX	#BB354E
RGB	rgb(187, 53, 78)
HSL	hsl(349, 56%, 47%)
HSV	hsv(349, 72%, 73%)
CMYK	cmyk(0%, 71.7%, 58.3%, 26.7%)
CIE-LAB	lab(43.75, 54.69, 17.12)
CIE-LCH	lch(43.75, 57.31, 17.38°)
OKLab	oklab(53.65% 0.1645 0.0423)
OKLCH	oklch(53.65% 0.17 14.4)
XYZ	xyz(23.1440, 13.6643, 8.6250)
Luminance	0.1366 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB354E #35BBA2

analogous

#BB3591 #BB354E #BB5F35

triadic

#BB354E #4EBB35 #354EBB

tetradic

#BB354E #91BB35 #35BBA2 #5F35BB

square

#BB354E #91BB35 #35BBA2 #5F35BB

split-complementary

#BB354E #35BB5F #3591BB

monochromatic

#5C1A26 #8B273A #BB354E #D15C72 #DE8C9B

Accessibility & contrast

On white

5.63

#BB354E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#BB354E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB354E

5.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB354E	#FFFFFF	#000000	##FFFFFF
##BB354E	1.00	5.63	3.73	5.63
#FFFFFF	5.63	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58564E

Deuteranopia (green-blind)

#7A724B

Tritanopia (blue-blind)

#CD113F

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bb354e;
/* rgb */ color: rgb(187, 53, 78);
/* oklch */ color: oklch(53.6% 0.170 14.4);

Tailwind

colors: {
  custom: {
    50: '#d6767f',
    500: '#bb354e',
    950: '#000000',
  },
}

SCSS

$custom: #bb354e;
$custom-light: #d6767f;
$custom-dark: #000000;

JSON

{
  "hex": "#bb354e",
  "rgb": {
    "r": 187,
    "g": 53,
    "b": 78
  },
  "hsl": {
    "h": 348.806,
    "s": 55.833,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53647,
    "c": 0.16981,
    "h": 14.4
  },
  "luminance": 0.13661
}

Semantic roles & 50–950 ramp

primary

#BB354E

secondary

#83C9BC

accent

#DFC349

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BB354E

Body copy rendered with the generated semantic roles for this colour.

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