#BB354B#BB354B

#BB354B is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.6% C 0.170 H 15.8°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#BB354B
RGB	rgb(187, 53, 75)
HSL	hsl(350, 56%, 47%)
HSV	hsv(350, 72%, 73%)
CMYK	cmyk(0%, 71.7%, 59.9%, 26.7%)
CIE-LAB	lab(43.69, 54.48, 18.89)
CIE-LCH	lch(43.69, 57.67, 19.12°)
OKLab	oklab(53.58% 0.1633 0.0463)
OKLCH	oklch(53.58% 0.17 15.8)
XYZ	xyz(23.0389, 13.6223, 8.0715)
Luminance	0.1362 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB354B #35BBA5

analogous

#BB358E #BB354B #BB6235

triadic

#BB354B #4BBB35 #354BBB

tetradic

#BB354B #8EBB35 #35BBA5 #6235BB

square

#BB354B #8EBB35 #35BBA5 #6235BB

split-complementary

#BB354B #35BB62 #358EBB

monochromatic

#5C1A25 #8B2738 #BB354B #D15C6F #DE8C9A

Accessibility & contrast

On white

5.64

#BB354B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BB354B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB354B

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB354B	#FFFFFF	#000000	##FFFFFF
##BB354B	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58554B

Deuteranopia (green-blind)

#7B7147

Tritanopia (blue-blind)

#CD0E3E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bb354b;
/* rgb */ color: rgb(187, 53, 75);
/* oklch */ color: oklch(53.6% 0.170 15.8);

Tailwind

colors: {
  custom: {
    50: '#d6767d',
    500: '#bb354b',
    950: '#000000',
  },
}

SCSS

$custom: #bb354b;
$custom-light: #d6767d;
$custom-dark: #000000;

JSON

{
  "hex": "#bb354b",
  "rgb": {
    "r": 187,
    "g": 53,
    "b": 75
  },
  "hsl": {
    "h": 350.149,
    "s": 55.833,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53582,
    "c": 0.1697,
    "h": 15.8
  },
  "luminance": 0.13619
}

Semantic roles & 50–950 ramp

primary

#BB354B

secondary

#83C9BD

accent

#DFC649

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB354B

Body copy rendered with the generated semantic roles for this colour.

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