#BB354A#BB354A

#BB354A is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.6% C 0.170 H 16.3°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#BB354A
RGB	rgb(187, 53, 74)
HSL	hsl(351, 56%, 47%)
HSV	hsv(351, 72%, 73%)
CMYK	cmyk(0%, 71.7%, 60.4%, 26.7%)
CIE-LAB	lab(43.67, 54.42, 19.48)
CIE-LCH	lch(43.67, 57.80, 19.70°)
OKLab	oklab(53.56% 0.1629 0.0476)
OKLCH	oklch(53.56% 0.17 16.3)
XYZ	xyz(23.0049, 13.6087, 7.8926)
Luminance	0.1361 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB354A #35BBA6

analogous

#BB358D #BB354A #BB6335

triadic

#BB354A #4ABB35 #354ABB

tetradic

#BB354A #8DBB35 #35BBA6 #6335BB

square

#BB354A #8DBB35 #35BBA6 #6335BB

split-complementary

#BB354A #35BB63 #358DBB

monochromatic

#5C1A24 #8B2737 #BB354A #D15C6F #DE8C99

Accessibility & contrast

On white

5.64

#BB354A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BB354A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB354A

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB354A	#FFFFFF	#000000	##FFFFFF
##BB354A	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59554A

Deuteranopia (green-blind)

#7B7146

Tritanopia (blue-blind)

#CD0E3E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bb354a;
/* rgb */ color: rgb(187, 53, 74);
/* oklch */ color: oklch(53.6% 0.170 16.3);

Tailwind

colors: {
  custom: {
    50: '#d6767c',
    500: '#bb354a',
    950: '#000000',
  },
}

SCSS

$custom: #bb354a;
$custom-light: #d6767c;
$custom-dark: #000000;

JSON

{
  "hex": "#bb354a",
  "rgb": {
    "r": 187,
    "g": 53,
    "b": 74
  },
  "hsl": {
    "h": 350.597,
    "s": 55.833,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53561,
    "c": 0.16969,
    "h": 16.3
  },
  "luminance": 0.13605
}

Semantic roles & 50–950 ramp

primary

#BB354A

secondary

#83C9BE

accent

#DFC849

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB354A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →