#BB3548#BB3548

#BB3548 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.5% C 0.170 H 17.2°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#BB3548
RGB	rgb(187, 53, 72)
HSL	hsl(351, 56%, 47%)
HSV	hsv(351, 72%, 73%)
CMYK	cmyk(0%, 71.7%, 61.5%, 26.7%)
CIE-LAB	lab(43.63, 54.28, 20.66)
CIE-LCH	lch(43.63, 58.08, 20.84°)
OKLab	oklab(53.52% 0.1621 0.0502)
OKLCH	oklch(53.52% 0.17 17.2)
XYZ	xyz(22.9386, 13.5822, 7.5434)
Luminance	0.1358 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3548 #35BBA8

analogous

#BB358B #BB3548 #BB6535

triadic

#BB3548 #48BB35 #3548BB

tetradic

#BB3548 #8BBB35 #35BBA8 #6535BB

square

#BB3548 #8BBB35 #35BBA8 #6535BB

split-complementary

#BB3548 #35BB65 #358BBB

monochromatic

#5C1A23 #8B2736 #BB3548 #D15C6D #DE8C98

Accessibility & contrast

On white

5.65

#BB3548 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BB3548 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3548

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3548	#FFFFFF	#000000	##FFFFFF
##BB3548	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595548

Deuteranopia (green-blind)

#7B7144

Tritanopia (blue-blind)

#CD0C3D

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bb3548;
/* rgb */ color: rgb(187, 53, 72);
/* oklch */ color: oklch(53.5% 0.170 17.2);

Tailwind

colors: {
  custom: {
    50: '#d6767a',
    500: '#bb3548',
    950: '#000000',
  },
}

SCSS

$custom: #bb3548;
$custom-light: #d6767a;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3548",
  "rgb": {
    "r": 187,
    "g": 53,
    "b": 72
  },
  "hsl": {
    "h": 351.493,
    "s": 55.833,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53519,
    "c": 0.16967,
    "h": 17.2
  },
  "luminance": 0.13579
}

Semantic roles & 50–950 ramp

primary

#BB3548

secondary

#83C9BF

accent

#DFCA49

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB3548

Body copy rendered with the generated semantic roles for this colour.

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