#BB3544#BB3544

#BB3544 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.4% C 0.170 H 19.0°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#BB3544
RGB	rgb(187, 53, 68)
HSL	hsl(353, 56%, 47%)
HSV	hsv(353, 72%, 73%)
CMYK	cmyk(0%, 71.7%, 63.6%, 26.7%)
CIE-LAB	lab(43.55, 54.03, 23.03)
CIE-LCH	lch(43.55, 58.73, 23.08°)
OKLab	oklab(53.44% 0.1605 0.0553)
OKLCH	oklch(53.44% 0.17 19)
XYZ	xyz(22.8124, 13.5317, 6.8784)
Luminance	0.1353 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB3544 #35BBAC

analogous

#BB3587 #BB3544 #BB6935

triadic

#BB3544 #44BB35 #3544BB

tetradic

#BB3544 #87BB35 #35BBAC #6935BB

square

#BB3544 #87BB35 #35BBAC #6935BB

split-complementary

#BB3544 #35BB69 #3587BB

monochromatic

#5C1A21 #8B2733 #BB3544 #D15C69 #DE8C95

Accessibility & contrast

On white

5.67

#BB3544 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#BB3544 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB3544

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB3544	#FFFFFF	#000000	##FFFFFF
##BB3544	1.00	5.67	3.71	5.67
#FFFFFF	5.67	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5544

Deuteranopia (green-blind)

#7C7140

Tritanopia (blue-blind)

#CD093C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bb3544;
/* rgb */ color: rgb(187, 53, 68);
/* oklch */ color: oklch(53.4% 0.170 19.0);

Tailwind

colors: {
  custom: {
    50: '#d77677',
    500: '#bb3544',
    950: '#000000',
  },
}

SCSS

$custom: #bb3544;
$custom-light: #d77677;
$custom-dark: #000000;

JSON

{
  "hex": "#bb3544",
  "rgb": {
    "r": 187,
    "g": 53,
    "b": 68
  },
  "hsl": {
    "h": 353.284,
    "s": 55.833,
    "l": 47.059
  },
  "oklch": {
    "l": 0.5344,
    "c": 0.16974,
    "h": 19
  },
  "luminance": 0.13528
}

Semantic roles & 50–950 ramp

primary

#BB3544

secondary

#83C9C1

accent

#DFCE49

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BB3544

Body copy rendered with the generated semantic roles for this colour.

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