#BB344C#BB344C

#BB344C is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.5% C 0.171 H 15.1°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#BB344C
RGB	rgb(187, 52, 76)
HSL	hsl(349, 56%, 47%)
HSV	hsv(349, 72%, 73%)
CMYK	cmyk(0%, 72.2%, 59.4%, 26.7%)
CIE-LAB	lab(43.57, 54.92, 18.12)
CIE-LCH	lch(43.57, 57.83, 18.26°)
OKLab	oklab(53.51% 0.1648 0.0446)
OKLCH	oklch(53.51% 0.171 15.1)
XYZ	xyz(23.0283, 13.5459, 8.2381)
Luminance	0.1354 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB344C #34BBA3

analogous

#BB3490 #BB344C #BB5F34

triadic

#BB344C #4CBB34 #344CBB

tetradic

#BB344C #90BB34 #34BBA3 #5F34BB

square

#BB344C #90BB34 #34BBA3 #5F34BB

split-complementary

#BB344C #34BB5F #3490BB

monochromatic

#5B1925 #8B2739 #BB344C #D15B70 #DF8B9A

Accessibility & contrast

On white

5.66

#BB344C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#BB344C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB344C

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB344C	#FFFFFF	#000000	##FFFFFF
##BB344C	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58554C

Deuteranopia (green-blind)

#7A7148

Tritanopia (blue-blind)

#CD0C3E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bb344c;
/* rgb */ color: rgb(187, 52, 76);
/* oklch */ color: oklch(53.5% 0.171 15.1);

Tailwind

colors: {
  custom: {
    50: '#d6767d',
    500: '#bb344c',
    950: '#000000',
  },
}

SCSS

$custom: #bb344c;
$custom-light: #d6767d;
$custom-dark: #000000;

JSON

{
  "hex": "#bb344c",
  "rgb": {
    "r": 187,
    "g": 52,
    "b": 76
  },
  "hsl": {
    "h": 349.333,
    "s": 56.485,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53505,
    "c": 0.17075,
    "h": 15.1
  },
  "luminance": 0.13543
}

Semantic roles & 50–950 ramp

primary

#BB344C

secondary

#82C9BC

accent

#E0C548

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB344C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →