#BB304A#BB304A
#BB304A is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.1% C 0.175 H 15.2°. Best body text is #FFFFFF at 5.78:1 contrast (WCAG AA passes).
Color values
| HEX | #BB304A |
|---|---|
| RGB | rgb(187, 48, 74) |
| HSL | hsl(349, 59%, 46%) |
| HSV | hsv(349, 74%, 73%) |
| CMYK | cmyk(0%, 74.3%, 60.4%, 26.7%) |
| CIE-LAB | lab(43.03, 56.19, 18.64) |
| CIE-LCH | lch(43.03, 59.20, 18.35°) |
| OKLab | oklab(53.09% 0.1686 0.0456) |
| OKLCH | oklch(53.09% 0.175 15.2) |
| XYZ | xyz(22.7888, 13.1764, 7.8206) |
| Luminance | 0.1317 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Ruby
#CA0147
ΔE00 3.38
Rose Red
#BE013C
ΔE00 3.88
Cardinal
#C41E3A
ΔE00 4.36
Lipstick
#D5174E
ΔE00 4.52
Dusty Red
#B9484E
ΔE00 5.00
Dark Rose
#B5485D
ΔE00 5.18
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BB304A #30BBA1
analogous
#BB308F #BB304A #BB5B30
triadic
#BB304A #4ABB30 #304ABB
tetradic
#BB304A #8FBB30 #30BBA1 #5B30BB
square
#BB304A #8FBB30 #30BBA1 #5B30BB
split-complementary
#BB304A #30BB5B #308FBB
monochromatic
#5A1723 #8A2337 #BB304A #D3556D #E08696
Accessibility & contrast
On white
5.78
#BB304A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.63
#BB304A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BB304A
5.78:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BB304A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BB304A | 1.00 | 5.78 | 3.63 | 5.78 |
| #FFFFFF | 5.78 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.63 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.78 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#56534A
Deuteranopia (green-blind)
#797046
Tritanopia (blue-blind)
#CD003B
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #bb304a; /* rgb */ color: rgb(187, 48, 74); /* oklch */ color: oklch(53.1% 0.175 15.2);
Tailwind
colors: {
custom: {
50: '#d6747c',
500: '#bb304a',
950: '#000000',
},
}SCSS
$custom: #bb304a; $custom-light: #d6747c; $custom-dark: #000000;
JSON
{
"hex": "#bb304a",
"rgb": {
"r": 187,
"g": 48,
"b": 74
},
"hsl": {
"h": 348.777,
"s": 59.149,
"l": 46.078
},
"oklch": {
"l": 0.53087,
"c": 0.17462,
"h": 15.2
},
"luminance": 0.13173
}Semantic roles & 50–950 ramp
primary
#BB304A
secondary
#7DC9BB
accent
#E2C545
background
#FEF7F7
surface
#FCEDEE
border
#D5C8C9
text
#160909
muted
#847B7B