#BB294D#BB294D

#BB294D is a mid, vivid red. Relative luminance 0.127; OKLCH L 52.6% C 0.181 H 12.5°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#BB294D
RGB	rgb(187, 41, 77)
HSL	hsl(345, 64%, 45%)
HSV	hsv(345, 78%, 73%)
CMYK	cmyk(0%, 78.1%, 58.8%, 26.7%)
CIE-LAB	lab(42.29, 58.63, 15.78)
CIE-LCH	lch(42.29, 60.72, 15.06°)
OKLab	oklab(52.56% 0.1769 0.0391)
OKLCH	oklch(52.56% 0.181 12.5)
XYZ	xyz(22.6283, 12.6898, 8.2776)
Luminance	0.1269 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB294D #29BB97

analogous

#BB2996 #BB294D #BB4E29

triadic

#BB294D #4DBB29 #294DBB

tetradic

#BB294D #96BB29 #29BB97 #4E29BB

square

#BB294D #96BB29 #29BB97 #4E29BB

split-complementary

#BB294D #29BB4E #2996BB

monochromatic

#571324 #891E38 #BB294D #D74A6D #E27C95

Accessibility & contrast

On white

5.94

#BB294D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#BB294D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB294D

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB294D	#FFFFFF	#000000	##FFFFFF
##BB294D	1.00	5.94	3.54	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52514D

Deuteranopia (green-blind)

#776F49

Tritanopia (blue-blind)

#CD0039

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #bb294d;
/* rgb */ color: rgb(187, 41, 77);
/* oklch */ color: oklch(52.6% 0.181 12.5);

Tailwind

colors: {
  custom: {
    50: '#d7717e',
    500: '#bb294d',
    950: '#000000',
  },
}

SCSS

$custom: #bb294d;
$custom-light: #d7717e;
$custom-dark: #000000;

JSON

{
  "hex": "#bb294d",
  "rgb": {
    "r": 187,
    "g": 41,
    "b": 77
  },
  "hsl": {
    "h": 345.205,
    "s": 64.035,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52562,
    "c": 0.18121,
    "h": 12.5
  },
  "luminance": 0.12686
}

Semantic roles & 50–950 ramp

primary

#BB294D

secondary

#75CBB6

accent

#E7BE41

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB294D

Body copy rendered with the generated semantic roles for this colour.

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