#BB294A#BB294A

#BB294A is a mid, vivid red. Relative luminance 0.126; OKLCH L 52.5% C 0.181 H 13.8°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).

Color values

HEX	#BB294A
RGB	rgb(187, 41, 74)
HSL	hsl(346, 64%, 45%)
HSV	hsv(346, 78%, 73%)
CMYK	cmyk(0%, 78.1%, 60.4%, 26.7%)
CIE-LAB	lab(42.23, 58.43, 17.57)
CIE-LCH	lch(42.23, 61.02, 16.74°)
OKLab	oklab(52.5% 0.1758 0.0432)
OKLCH	oklch(52.5% 0.181 13.8)
XYZ	xyz(22.5248, 12.6484, 7.7326)
Luminance	0.1265 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB294A #29BB9A

analogous

#BB2993 #BB294A #BB5129

triadic

#BB294A #4ABB29 #294ABB

tetradic

#BB294A #93BB29 #29BB9A #5129BB

square

#BB294A #93BB29 #29BB9A #5129BB

split-complementary

#BB294A #29BB51 #2993BB

monochromatic

#571322 #891E36 #BB294A #D74A6A #E27C93

Accessibility & contrast

On white

5.95

#BB294A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#BB294A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB294A

5.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB294A	#FFFFFF	#000000	##FFFFFF
##BB294A	1.00	5.95	3.53	5.95
#FFFFFF	5.95	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52504A

Deuteranopia (green-blind)

#776E46

Tritanopia (blue-blind)

#CD0037

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #bb294a;
/* rgb */ color: rgb(187, 41, 74);
/* oklch */ color: oklch(52.5% 0.181 13.8);

Tailwind

colors: {
  custom: {
    50: '#d7717c',
    500: '#bb294a',
    950: '#000000',
  },
}

SCSS

$custom: #bb294a;
$custom-light: #d7717c;
$custom-dark: #000000;

JSON

{
  "hex": "#bb294a",
  "rgb": {
    "r": 187,
    "g": 41,
    "b": 74
  },
  "hsl": {
    "h": 346.438,
    "s": 64.035,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52495,
    "c": 0.18098,
    "h": 13.8
  },
  "luminance": 0.12645
}

Semantic roles & 50–950 ramp

primary

#BB294A

secondary

#75CBB7

accent

#E7C141

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BB294A

Body copy rendered with the generated semantic roles for this colour.

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