#BB274B#BB274B

#BB274B is a mid, vivid red. Relative luminance 0.125; OKLCH L 52.4% C 0.183 H 13.0°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX	#BB274B
RGB	rgb(187, 39, 75)
HSL	hsl(345, 65%, 44%)
HSV	hsv(345, 79%, 73%)
CMYK	cmyk(0%, 79.1%, 59.9%, 26.7%)
CIE-LAB	lab(42.04, 59.08, 16.70)
CIE-LCH	lch(42.04, 61.40, 15.78°)
OKLab	oklab(52.36% 0.178 0.0412)
OKLCH	oklch(52.36% 0.183 13)
XYZ	xyz(22.4913, 12.5272, 7.8889)
Luminance	0.1252 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB274B #27BB97

analogous

#BB2795 #BB274B #BB4D27

triadic

#BB274B #4BBB27 #274BBB

tetradic

#BB274B #95BB27 #27BB97 #4D27BB

square

#BB274B #95BB27 #27BB97 #4D27BB

split-complementary

#BB274B #27BB4D #2795BB

monochromatic

#561222 #881C37 #BB274B #D9476A #E37993

Accessibility & contrast

On white

5.99

#BB274B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.50

#BB274B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB274B

5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB274B	#FFFFFF	#000000	##FFFFFF
##BB274B	1.00	5.99	3.50	5.99
#FFFFFF	5.99	1.00	21.00	1.00
#000000	3.50	21.00	1.00	21.00
##FFFFFF	5.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#51504B

Deuteranopia (green-blind)

#776E47

Tritanopia (blue-blind)

#CD0037

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #bb274b;
/* rgb */ color: rgb(187, 39, 75);
/* oklch */ color: oklch(52.4% 0.183 13.0);

Tailwind

colors: {
  custom: {
    50: '#d7707d',
    500: '#bb274b',
    950: '#000000',
  },
}

SCSS

$custom: #bb274b;
$custom-light: #d7707d;
$custom-dark: #000000;

JSON

{
  "hex": "#bb274b",
  "rgb": {
    "r": 187,
    "g": 39,
    "b": 75
  },
  "hsl": {
    "h": 345.405,
    "s": 65.487,
    "l": 44.314
  },
  "oklch": {
    "l": 0.52364,
    "c": 0.18273,
    "h": 13
  },
  "luminance": 0.12524
}

Semantic roles & 50–950 ramp

primary

#BB274B

secondary

#73CBB6

accent

#E8BF3F

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160809

muted

#847B7B

Preview Lab

Preview with #BB274B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →