#BA4DAA#BA4DAA

#BA4DAA is a mid, vivid purple. Relative luminance 0.186; OKLCH L 59.4% C 0.178 H 333.7°. Best body text is #000000 at 4.73:1 contrast (WCAG AA passes).

Color values

HEX	#BA4DAA
RGB	rgb(186, 77, 170)
HSL	hsl(309, 44%, 52%)
HSV	hsv(309, 59%, 73%)
CMYK	cmyk(0%, 58.6%, 8.6%, 27.1%)
CIE-LAB	lab(50.28, 55.36, -29.01)
CIE-LCH	lch(50.28, 62.50, 332.34°)
OKLab	oklab(59.44% 0.1596 -0.079)
OKLCH	oklch(59.44% 0.178 333.7)
XYZ	xyz(30.1594, 18.6514, 40.0340)
Luminance	0.1865 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BA4DAA #4DBA5D

analogous

#944DBA #BA4DAA #BA4D74

triadic

#BA4DAA #AABA4D #4DAABA

tetradic

#BA4DAA #BA944D #4DBA5D #4D74BA

square

#BA4DAA #BA944D #4DBA5D #4D74BA

split-complementary

#BA4DAA #74BA4D #4DBA94

monochromatic

#65275C #913884 #BA4DAA #CB79BF #DCA5D4

Accessibility & contrast

On white

4.44

#BA4DAA on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.73

#BA4DAA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BA4DAA

4.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BA4DAA	#FFFFFF	#000000	##000000
##BA4DAA	1.00	4.44	4.73	4.73
#FFFFFF	4.44	1.00	21.00	21.00
#000000	4.73	21.00	1.00	1.00
##000000	4.73	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B6EAD

Deuteranopia (green-blind)

#6D7DA7

Tritanopia (blue-blind)

#C25574

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #ba4daa;
/* rgb */ color: rgb(186, 77, 170);
/* oklch */ color: oklch(59.4% 0.178 333.7);

Tailwind

colors: {
  custom: {
    50: '#d185c3',
    500: '#ba4daa',
    950: '#000000',
  },
}

SCSS

$custom: #ba4daa;
$custom-light: #d185c3;
$custom-dark: #000000;

JSON

{
  "hex": "#ba4daa",
  "rgb": {
    "r": 186,
    "g": 77,
    "b": 170
  },
  "hsl": {
    "h": 308.807,
    "s": 44.13,
    "l": 51.569
  },
  "oklch": {
    "l": 0.59439,
    "c": 0.17815,
    "h": 333.7
  },
  "luminance": 0.18649
}

Semantic roles & 50–950 ramp

primary

#BA4DAA

secondary

#99C9A0

accent

#D46754

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#140B12

muted

#837C81

Preview Lab

Preview with #BA4DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →