#B9544B#B9544B

#B9544B is a mid, vivid red. Relative luminance 0.172; OKLCH L 57.1% C 0.133 H 27.2°. Best body text is #FFFFFF at 4.74:1 contrast (WCAG AA passes).

Color values

HEX#B9544B
RGBrgb(185, 84, 75)
HSLhsl(5, 44%, 51%)
HSVhsv(5, 59%, 73%)
CMYKcmyk(0%, 54.6%, 59.5%, 27.5%)
CIE-LABlab(48.47, 40.11, 25.07)
CIE-LCHlch(48.47, 47.30, 32.01°)
OKLaboklab(57.11% 0.1181 0.0606)
OKLCHoklch(57.11% 0.133 27.2)
XYZxyz(24.4500, 17.1659, 8.6810)
Luminance0.1716 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B9544B #4BB0B9
analogous
#B94B79 #B9544B #B98B4B
triadic
#B9544B #4BB954 #544BB9
tetradic
#B9544B #79B94B #4BB0B9 #8B4BB9
square
#B9544B #79B94B #4BB0B9 #8B4BB9
split-complementary
#B9544B #4BB98B #4B79B9
monochromatic
#632B27 #8F3F38 #B9544B #CA7E77 #DBA8A3

Accessibility & contrast

On white

4.74
#B9544B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.43
#B9544B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B9544B
4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B9544B#FFFFFF#000000##FFFFFF
##B9544B1.004.744.434.74
#FFFFFF4.741.0021.001.00
#0000004.4321.001.0021.00
##FFFFFF4.741.0021.001.00

Color blindness preview

Protanopia (red-blind)
#6D664A
Deuteranopia (green-blind)
#867B49
Tritanopia (blue-blind)
#CA4252
Achromatopsia (no color)
#737373

Design tokens & code

CSS
--color: #b9544b;
/* rgb */ color: rgb(185, 84, 75);
/* oklch */ color: oklch(57.1% 0.133 27.2);
Tailwind
colors: {
  custom: {
    50: '#d3877d',
    500: '#b9544b',
    950: '#000000',
  },
}
SCSS
$custom: #b9544b;
$custom-light: #d3877d;
$custom-dark: #000000;
JSON
{
  "hex": "#b9544b",
  "rgb": {
    "r": 185,
    "g": 84,
    "b": 75
  },
  "hsl": {
    "h": 4.909,
    "s": 44,
    "l": 50.98
  },
  "oklch": {
    "l": 0.57107,
    "c": 0.1327,
    "h": 27.2
  },
  "luminance": 0.17163
}

Semantic roles & 50–950 ramp

primary
#B9544B
secondary
#98C4C8
accent
#C9D454
background
#FDF8F7
surface
#FBF0EE
border
#D4CBC9
text
#150B09
muted
#837C7B

Preview Lab

Preview with #B9544B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B9544B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva