#B94A29#B94A29
#B94A29 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.2% C 0.151 H 36.9°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).
Color values
| HEX | #B94A29 |
|---|---|
| RGB | rgb(185, 74, 41) |
| HSL | hsl(14, 64%, 44%) |
| HSV | hsv(14, 78%, 73%) |
| CMYK | cmyk(0%, 60%, 77.8%, 27.5%) |
| CIE-LAB | lab(46.14, 43.08, 41.44) |
| CIE-LCH | lch(46.14, 59.77, 43.89°) |
| OKLab | oklab(55.2% 0.121 0.0909) |
| OKLCH | oklch(55.2% 0.151 36.9) |
| XYZ | xyz(22.8590, 15.3751, 3.8614) |
| Luminance | 0.1537 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 4.18
Brick Orange
#C14A09
ΔE00 5.72
Sienna
#A0522D
ΔE00 6.09
Rusty Red
#AF2F0D
ΔE00 6.27
Rust (survey)
#A83C09
ΔE00 6.37
Burnt Sienna
#B04E0F
ΔE00 6.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B94A29 #2998B9
analogous
#B92950 #B94A29 #B99229
triadic
#B94A29 #29B94A #4A29B9
tetradic
#B94A29 #50B929 #2998B9 #9229B9
square
#B94A29 #50B929 #2998B9 #9229B9
split-complementary
#B94A29 #29B992 #2950B9
monochromatic
#552213 #87361E #B94A29 #D76949 #E2927B
Accessibility & contrast
On white
5.15
#B94A29 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.07
#B94A29 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B94A29
5.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B94A29 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B94A29 | 1.00 | 5.15 | 4.07 | 5.15 |
| #FFFFFF | 5.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#695E25
Deuteranopia (green-blind)
#847725
Tritanopia (blue-blind)
#CB2F43
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #b94a29; /* rgb */ color: rgb(185, 74, 41); /* oklch */ color: oklch(55.2% 0.151 36.9);
Tailwind
colors: {
custom: {
50: '#d68065',
500: '#b94a29',
950: '#000000',
},
}SCSS
$custom: #b94a29; $custom-light: #d68065; $custom-dark: #000000;
JSON
{
"hex": "#b94a29",
"rgb": {
"r": 185,
"g": 74,
"b": 41
},
"hsl": {
"h": 13.75,
"s": 63.717,
"l": 44.314
},
"oklch": {
"l": 0.55202,
"c": 0.15134,
"h": 36.9
},
"luminance": 0.15372
}Semantic roles & 50–950 ramp
primary
#B94A29
secondary
#74B6CA
accent
#C1E741
background
#FEF8F6
surface
#FCEFEB
border
#D5CAC6
text
#160A06
muted
#847C7A