#B94A28#B94A28
#B94A28 is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.2% C 0.152 H 37.2°. Best body text is #FFFFFF at 5.16:1 contrast (WCAG AA passes).
Color values
| HEX | #B94A28 |
|---|---|
| RGB | rgb(185, 74, 40) |
| HSL | hsl(14, 64%, 44%) |
| HSV | hsv(14, 78%, 73%) |
| CMYK | cmyk(0%, 60%, 78.4%, 27.5%) |
| CIE-LAB | lab(46.13, 43.04, 41.94) |
| CIE-LCH | lch(46.13, 60.09, 44.26°) |
| OKLab | oklab(55.19% 0.1207 0.0917) |
| OKLCH | oklch(55.19% 0.152 37.2) |
| XYZ | xyz(22.8418, 15.3682, 3.7706) |
| Luminance | 0.1537 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 3.96
Brick Orange
#C14A09
ΔE00 5.48
Sienna
#A0522D
ΔE00 6.01
Rust (survey)
#A83C09
ΔE00 6.21
Rusty Red
#AF2F0D
ΔE00 6.24
Burnt Sienna
#B04E0F
ΔE00 6.71
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B94A28 #2897B9
analogous
#B9284F #B94A28 #B99328
triadic
#B94A28 #28B94A #4A28B9
tetradic
#B94A28 #4FB928 #2897B9 #9328B9
square
#B94A28 #4FB928 #2897B9 #9328B9
split-complementary
#B94A28 #28B993 #284FB9
monochromatic
#542212 #87361D #B94A28 #D76947 #E29279
Accessibility & contrast
On white
5.16
#B94A28 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.07
#B94A28 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B94A28
5.16:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B94A28 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B94A28 | 1.00 | 5.16 | 4.07 | 5.16 |
| #FFFFFF | 5.16 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.16 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#695E23
Deuteranopia (green-blind)
#847724
Tritanopia (blue-blind)
#CB2F43
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #b94a28; /* rgb */ color: rgb(185, 74, 40); /* oklch */ color: oklch(55.2% 0.152 37.2);
Tailwind
colors: {
custom: {
50: '#d68064',
500: '#b94a28',
950: '#000000',
},
}SCSS
$custom: #b94a28; $custom-light: #d68064; $custom-dark: #000000;
JSON
{
"hex": "#b94a28",
"rgb": {
"r": 185,
"g": 74,
"b": 40
},
"hsl": {
"h": 14.069,
"s": 64.444,
"l": 44.118
},
"oklch": {
"l": 0.55192,
"c": 0.15159,
"h": 37.2
},
"luminance": 0.15365
}Semantic roles & 50–950 ramp
primary
#B94A28
secondary
#73B6CA
accent
#C0E740
background
#FEF8F6
surface
#FCEFEB
border
#D5CAC6
text
#160A05
muted
#847C7A