#B940A5#B940A5

#B940A5 is a mid, vivid purple. Relative luminance 0.167; OKLCH L 57.6% C 0.192 H 335.0°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#B940A5
RGB	rgb(185, 64, 165)
HSL	hsl(310, 49%, 49%)
HSV	hsv(310, 65%, 73%)
CMYK	cmyk(0%, 65.4%, 10.8%, 27.5%)
CIE-LAB	lab(47.88, 59.84, -29.81)
CIE-LCH	lch(47.88, 66.85, 333.52°)
OKLab	oklab(57.58% 0.1741 -0.0812)
OKLCH	oklch(57.58% 0.192 335)
XYZ	xyz(28.6328, 16.7000, 37.3054)
Luminance	0.1670 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B940A5 #40B954

analogous

#9140B9 #B940A5 #B94069

triadic

#B940A5 #A5B940 #40A5B9

tetradic

#B940A5 #B99140 #40B954 #4069B9

square

#B940A5 #B99140 #40B954 #4069B9

split-complementary

#B940A5 #69B940 #40B991

monochromatic

#5E2154 #8C307C #B940A5 #CC6BBC #DB98D0

Accessibility & contrast

On white

4.84

#B940A5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#B940A5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B940A5

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B940A5	#FFFFFF	#000000	##FFFFFF
##B940A5	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4066A8

Deuteranopia (green-blind)

#6778A2

Tritanopia (blue-blind)

#C2486D

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #b940a5;
/* rgb */ color: rgb(185, 64, 165);
/* oklch */ color: oklch(57.6% 0.192 335.0);

Tailwind

colors: {
  custom: {
    50: '#d17ec0',
    500: '#b940a5',
    950: '#000000',
  },
}

SCSS

$custom: #b940a5;
$custom-light: #d17ec0;
$custom-dark: #000000;

JSON

{
  "hex": "#b940a5",
  "rgb": {
    "r": 185,
    "g": 64,
    "b": 165
  },
  "hsl": {
    "h": 309.917,
    "s": 48.594,
    "l": 48.824
  },
  "oklch": {
    "l": 0.57583,
    "c": 0.19212,
    "h": 335
  },
  "luminance": 0.16698
}

Semantic roles & 50–950 ramp

primary

#B940A5

secondary

#8EC797

accent

#D86650

background

#FDF8FB

surface

#FAEFF7

border

#D3CAD0

text

#140A12

muted

#837C81

Preview Lab

Preview with #B940A5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →