#B74DAA#B74DAA

#B74DAA is a mid, vivid purple. Relative luminance 0.183; OKLCH L 59.0% C 0.176 H 332.6°. Best body text is #000000 at 4.66:1 contrast (WCAG AA passes).

Color values

HEX	#B74DAA
RGB	rgb(183, 77, 170)
HSL	hsl(307, 42%, 51%)
HSV	hsv(307, 58%, 72%)
CMYK	cmyk(0%, 57.9%, 7.1%, 28.2%)
CIE-LAB	lab(49.83, 54.53, -29.73)
CIE-LCH	lch(49.83, 62.11, 331.40°)
OKLab	oklab(59.03% 0.1564 -0.0812)
OKLCH	oklch(59.03% 0.176 332.6)
XYZ	xyz(29.4380, 18.2794, 40.0002)
Luminance	0.1828 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B74DAA #4DB75A

analogous

#8F4DB7 #B74DAA #B74D75

triadic

#B74DAA #AAB74D #4DAAB7

tetradic

#B74DAA #B78F4D #4DB75A #4D75B7

square

#B74DAA #B78F4D #4DB75A #4D75B7

split-complementary

#B74DAA #75B74D #4DB78F

monochromatic

#62285B #8E3983 #B74DAA #C979BF #DAA4D4

Accessibility & contrast

On white

4.51

#B74DAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.66

#B74DAA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #B74DAA

4.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B74DAA	#FFFFFF	#000000	##000000
##B74DAA	1.00	4.51	4.66	4.66
#FFFFFF	4.51	1.00	21.00	21.00
#000000	4.66	21.00	1.00	1.00
##000000	4.66	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A6DAD

Deuteranopia (green-blind)

#6B7CA7

Tritanopia (blue-blind)

#BE5574

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #b74daa;
/* rgb */ color: rgb(183, 77, 170);
/* oklch */ color: oklch(59.0% 0.176 332.6);

Tailwind

colors: {
  custom: {
    50: '#cf85c3',
    500: '#b74daa',
    950: '#000000',
  },
}

SCSS

$custom: #b74daa;
$custom-light: #cf85c3;
$custom-dark: #000000;

JSON

{
  "hex": "#b74daa",
  "rgb": {
    "r": 183,
    "g": 77,
    "b": 170
  },
  "hsl": {
    "h": 307.358,
    "s": 42.4,
    "l": 50.98
  },
  "oklch": {
    "l": 0.59025,
    "c": 0.17617,
    "h": 332.6
  },
  "luminance": 0.18277
}

Semantic roles & 50–950 ramp

primary

#B74DAA

secondary

#98C79E

accent

#D26556

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#140B12

muted

#837C81

Preview Lab

Preview with #B74DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →