#B74AB4#B74AB4

#B74AB4 is a mid, vivid purple. Relative luminance 0.183; OKLCH L 59.2% C 0.189 H 328.7°. Best body text is #000000 at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#B74AB4
RGB	rgb(183, 74, 180)
HSL	hsl(302, 43%, 50%)
HSV	hsv(302, 60%, 72%)
CMYK	cmyk(0%, 59.6%, 1.6%, 28.2%)
CIE-LAB	lab(49.81, 57.57, -35.62)
CIE-LCH	lch(49.81, 67.70, 328.25°)
OKLab	oklab(59.16% 0.1615 -0.098)
OKLCH	oklch(59.16% 0.189 328.7)
XYZ	xyz(30.2151, 18.2621, 45.1047)
Luminance	0.1826 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B74AB4 #4AB74D

analogous

#834AB7 #B74AB4 #B74A7E

triadic

#B74AB4 #B4B74A #4AB4B7

tetradic

#B74AB4 #B7834A #4AB74D #4A7EB7

square

#B74AB4 #B7834A #4AB74D #4A7EB7

split-complementary

#B74AB4 #7EB74A #4AB783

monochromatic

#60265F #8C388A #B74AB4 #C876C6 #DAA2D8

Accessibility & contrast

On white

4.51

#B74AB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.65

#B74AB4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #B74AB4

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B74AB4	#FFFFFF	#000000	##000000
##B74AB4	1.00	4.51	4.65	4.65
#FFFFFF	4.51	1.00	21.00	21.00
#000000	4.65	21.00	1.00	1.00
##000000	4.65	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#406DB7

Deuteranopia (green-blind)

#657CB1

Tritanopia (blue-blind)

#BD5678

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #b74ab4;
/* rgb */ color: rgb(183, 74, 180);
/* oklch */ color: oklch(59.2% 0.189 328.7);

Tailwind

colors: {
  custom: {
    50: '#cf83cb',
    500: '#b74ab4',
    950: '#000000',
  },
}

SCSS

$custom: #b74ab4;
$custom-light: #cf83cb;
$custom-dark: #000000;

JSON

{
  "hex": "#b74ab4",
  "rgb": {
    "r": 183,
    "g": 74,
    "b": 180
  },
  "hsl": {
    "h": 301.651,
    "s": 43.083,
    "l": 50.392
  },
  "oklch": {
    "l": 0.59164,
    "c": 0.1889,
    "h": 328.7
  },
  "luminance": 0.1826
}

Semantic roles & 50–950 ramp

primary

#B74AB4

secondary

#96C797

accent

#D35855

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140B13

muted

#837C82

Preview Lab

Preview with #B74AB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →