#B74423#B74423
#B74423 is a mid, vivid red. Relative luminance 0.143; OKLCH L 54.0% C 0.156 H 36.3°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).
Color values
| HEX | #B74423 |
|---|---|
| RGB | rgb(183, 68, 35) |
| HSL | hsl(13, 68%, 43%) |
| HSV | hsv(13, 81%, 72%) |
| CMYK | cmyk(0%, 62.8%, 80.9%, 28.2%) |
| CIE-LAB | lab(44.70, 44.91, 42.92) |
| CIE-LCH | lch(44.70, 62.12, 43.70°) |
| OKLab | oklab(54.03% 0.1258 0.0925) |
| OKLCH | oklch(54.03% 0.156 36.3) |
| XYZ | xyz(21.9014, 14.3260, 3.2017) |
| Luminance | 0.1432 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 3.53
Rusty Red
#AF2F0D
ΔE00 4.75
Rust (survey)
#A83C09
ΔE00 5.30
Brick Orange
#C14A09
ΔE00 6.02
Sienna
#A0522D
ΔE00 6.29
Rust Red
#AA2704
ΔE00 6.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B74423 #2396B7
analogous
#B7234C #B74423 #B78E23
triadic
#B74423 #23B744 #4423B7
tetradic
#B74423 #4CB723 #2396B7 #8E23B7
square
#B74423 #4CB723 #2396B7 #8E23B7
split-complementary
#B74423 #23B78E #234CB7
monochromatic
#501E0F #843119 #B74423 #DA603D #E48A71
Accessibility & contrast
On white
5.43
#B74423 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.86
#B74423 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B74423
5.43:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B74423 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B74423 | 1.00 | 5.43 | 3.86 | 5.43 |
| #FFFFFF | 5.43 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.43 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#655A1E
Deuteranopia (green-blind)
#81731E
Tritanopia (blue-blind)
#C9263D
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #b74423; /* rgb */ color: rgb(183, 68, 35); /* oklch */ color: oklch(54.0% 0.156 36.3);
Tailwind
colors: {
custom: {
50: '#d57d61',
500: '#b74423',
950: '#000000',
},
}SCSS
$custom: #b74423; $custom-light: #d57d61; $custom-dark: #000000;
JSON
{
"hex": "#b74423",
"rgb": {
"r": 183,
"g": 68,
"b": 35
},
"hsl": {
"h": 13.378,
"s": 67.89,
"l": 42.745
},
"oklch": {
"l": 0.54027,
"c": 0.15612,
"h": 36.3
},
"luminance": 0.14323
}Semantic roles & 50–950 ramp
primary
#B74423
secondary
#6BB5CA
accent
#C4EB3D
background
#FEF7F5
surface
#FCEEEA
border
#D5C9C6
text
#160A05
muted
#847C79