#B741AF#B741AF

#B741AF is a mid, vivid purple. Relative luminance 0.169; OKLCH L 57.9% C 0.197 H 330.6°. Best body text is #FFFFFF at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#B741AF
RGB	rgb(183, 65, 175)
HSL	hsl(304, 48%, 49%)
HSV	hsv(304, 64%, 72%)
CMYK	cmyk(0%, 64.5%, 4.4%, 28.2%)
CIE-LAB	lab(48.19, 60.53, -35.24)
CIE-LCH	lch(48.19, 70.04, 329.79°)
OKLab	oklab(57.9% 0.1719 -0.0969)
OKLCH	oklch(57.9% 0.197 330.6)
XYZ	xyz(29.1565, 16.9451, 42.2842)
Luminance	0.1694 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B741AF #41B749

analogous

#8441B7 #B741AF #B74174

triadic

#B741AF #AFB741 #41AFB7

tetradic

#B741AF #B78441 #41B749 #4174B7

square

#B741AF #B78441 #41B749 #4174B7

split-complementary

#B741AF #74B741 #41B784

monochromatic

#5D2159 #8A3184 #B741AF #CA6BC4 #DA98D6

Accessibility & contrast

On white

4.79

#B741AF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.39

#B741AF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B741AF

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B741AF	#FFFFFF	#000000	##FFFFFF
##B741AF	1.00	4.79	4.39	4.79
#FFFFFF	4.79	1.00	21.00	1.00
#000000	4.39	21.00	1.00	21.00
##FFFFFF	4.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3868B2

Deuteranopia (green-blind)

#6278AC

Tritanopia (blue-blind)

#BE4E72

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #b741af;
/* rgb */ color: rgb(183, 65, 175);
/* oklch */ color: oklch(57.9% 0.197 330.6);

Tailwind

colors: {
  custom: {
    50: '#d07ec7',
    500: '#b741af',
    950: '#000000',
  },
}

SCSS

$custom: #b741af;
$custom-light: #d07ec7;
$custom-dark: #000000;

JSON

{
  "hex": "#b741af",
  "rgb": {
    "r": 183,
    "g": 65,
    "b": 175
  },
  "hsl": {
    "h": 304.068,
    "s": 47.581,
    "l": 48.627
  },
  "oklch": {
    "l": 0.57904,
    "c": 0.19729,
    "h": 330.6
  },
  "luminance": 0.16943
}

Semantic roles & 50–950 ramp

primary

#B741AF

secondary

#8EC691

accent

#D75A51

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140B13

muted

#837C82

Preview Lab

Preview with #B741AF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →