#B73FA9#B73FA9

#B73FA9 is a mid, vivid purple. Relative luminance 0.165; OKLCH L 57.4% C 0.195 H 332.8°. Best body text is #FFFFFF at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#B73FA9
RGB	rgb(183, 63, 169)
HSL	hsl(307, 49%, 48%)
HSV	hsv(307, 66%, 72%)
CMYK	cmyk(0%, 65.6%, 7.7%, 28.2%)
CIE-LAB	lab(47.61, 60.35, -32.62)
CIE-LCH	lch(47.61, 68.61, 331.61°)
OKLab	oklab(57.39% 0.1736 -0.0893)
OKLCH	oklch(57.39% 0.195 332.8)
XYZ	xyz(28.4674, 16.4891, 39.2118)
Luminance	0.1649 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73FA9 #3FB74D

analogous

#893FB7 #B73FA9 #B73F6D

triadic

#B73FA9 #A9B73F #3FA9B7

tetradic

#B73FA9 #B7893F #3FB74D #3F6DB7

square

#B73FA9 #B7893F #3FB74D #3F6DB7

split-complementary

#B73FA9 #6DB73F #3FB789

monochromatic

#5C2055 #892F7F #B73FA9 #CB68C0 #DB96D3

Accessibility & contrast

On white

4.89

#B73FA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#B73FA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73FA9

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73FA9	#FFFFFF	#000000	##FFFFFF
##B73FA9	1.00	4.89	4.30	4.89
#FFFFFF	4.89	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B66AC

Deuteranopia (green-blind)

#6477A6

Tritanopia (blue-blind)

#BF4A6E

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b73fa9;
/* rgb */ color: rgb(183, 63, 169);
/* oklch */ color: oklch(57.4% 0.195 332.8);

Tailwind

colors: {
  custom: {
    50: '#d07dc3',
    500: '#b73fa9',
    950: '#000000',
  },
}

SCSS

$custom: #b73fa9;
$custom-light: #d07dc3;
$custom-dark: #000000;

JSON

{
  "hex": "#b73fa9",
  "rgb": {
    "r": 183,
    "g": 63,
    "b": 169
  },
  "hsl": {
    "h": 307,
    "s": 48.78,
    "l": 48.235
  },
  "oklch": {
    "l": 0.57387,
    "c": 0.19524,
    "h": 332.8
  },
  "luminance": 0.16487
}

Semantic roles & 50–950 ramp

primary

#B73FA9

secondary

#8BC692

accent

#D85F4F

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140A12

muted

#837C81

Preview Lab

Preview with #B73FA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →