#B73F44#B73F44
#B73F44 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.9% C 0.155 H 21.6°. Best body text is #FFFFFF at 5.51:1 contrast (WCAG AA passes).
Color values
| HEX | #B73F44 |
|---|---|
| RGB | rgb(183, 63, 68) |
| HSL | hsl(358, 49%, 48%) |
| HSV | hsv(358, 66%, 72%) |
| CMYK | cmyk(0%, 65.6%, 62.8%, 28.2%) |
| CIE-LAB | lab(44.29, 48.73, 23.83) |
| CIE-LCH | lch(44.29, 54.25, 26.06°) |
| OKLab | oklab(53.86% 0.1441 0.0572) |
| OKLCH | oklch(53.86% 0.155 21.6) |
| XYZ | xyz(22.3515, 14.0427, 7.0013) |
| Luminance | 0.1404 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.02
Dusty Red
#B9484E
ΔE00 2.51
Reddish
#C44240
ΔE00 3.85
Cardinal
#C41E3A
ΔE00 4.30
Cherry (survey)
#CF0234
ΔE00 5.80
Lipstick Red
#C0022F
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73F44 #3FB7B2
analogous
#B73F80 #B73F44 #B7763F
triadic
#B73F44 #44B73F #3F44B7
tetradic
#B73F44 #80B73F #3FB7B2 #763FB7
square
#B73F44 #80B73F #3FB7B2 #763FB7
split-complementary
#B73F44 #3FB776 #3F80B7
monochromatic
#5C2022 #892F33 #B73F44 #CB686C #DB9699
Accessibility & contrast
On white
5.51
#B73F44 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.81
#B73F44 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73F44
5.51:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73F44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73F44 | 1.00 | 5.51 | 3.81 | 5.51 |
| #FFFFFF | 5.51 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.81 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.51 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E5943
Deuteranopia (green-blind)
#7D7241
Tritanopia (blue-blind)
#C82442
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #b73f44; /* rgb */ color: rgb(183, 63, 68); /* oklch */ color: oklch(53.9% 0.155 21.6);
Tailwind
colors: {
custom: {
50: '#d37a78',
500: '#b73f44',
950: '#000000',
},
}SCSS
$custom: #b73f44; $custom-light: #d37a78; $custom-dark: #000000;
JSON
{
"hex": "#b73f44",
"rgb": {
"r": 183,
"g": 63,
"b": 68
},
"hsl": {
"h": 357.5,
"s": 48.78,
"l": 48.235
},
"oklch": {
"l": 0.5386,
"c": 0.15508,
"h": 21.6
},
"luminance": 0.1404
}Semantic roles & 50–950 ramp
primary
#B73F44
secondary
#8BC6C4
accent
#D8D34F
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A08
muted
#837C7B