#B73F43#B73F43
#B73F43 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.8% C 0.155 H 22.1°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).
Color values
| HEX | #B73F43 |
|---|---|
| RGB | rgb(183, 63, 67) |
| HSL | hsl(358, 49%, 48%) |
| HSV | hsv(358, 66%, 72%) |
| CMYK | cmyk(0%, 65.6%, 63.4%, 28.2%) |
| CIE-LAB | lab(44.28, 48.67, 24.41) |
| CIE-LCH | lch(44.28, 54.45, 26.64°) |
| OKLab | oklab(53.84% 0.1438 0.0584) |
| OKLCH | oklch(53.84% 0.155 22.1) |
| XYZ | xyz(22.3213, 14.0306, 6.8419) |
| Luminance | 0.1403 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.72
Dusty Red
#B9484E
ΔE00 2.70
Reddish
#C44240
ΔE00 3.64
Cardinal
#C41E3A
ΔE00 4.34
Cherry (survey)
#CF0234
ΔE00 5.75
Lipstick Red
#C0022F
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73F43 #3FB7B3
analogous
#B73F7F #B73F43 #B7773F
triadic
#B73F43 #43B73F #3F43B7
tetradic
#B73F43 #7FB73F #3FB7B3 #773FB7
square
#B73F43 #7FB73F #3FB7B3 #773FB7
split-complementary
#B73F43 #3FB777 #3F7FB7
monochromatic
#5C2022 #892F32 #B73F43 #CB686B #DB9698
Accessibility & contrast
On white
5.52
#B73F43 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.81
#B73F43 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73F43
5.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73F43 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73F43 | 1.00 | 5.52 | 3.81 | 5.52 |
| #FFFFFF | 5.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.81 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E5942
Deuteranopia (green-blind)
#7D7240
Tritanopia (blue-blind)
#C82441
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #b73f43; /* rgb */ color: rgb(183, 63, 67); /* oklch */ color: oklch(53.8% 0.155 22.1);
Tailwind
colors: {
custom: {
50: '#d37a77',
500: '#b73f43',
950: '#000000',
},
}SCSS
$custom: #b73f43; $custom-light: #d37a77; $custom-dark: #000000;
JSON
{
"hex": "#b73f43",
"rgb": {
"r": 183,
"g": 63,
"b": 67
},
"hsl": {
"h": 358,
"s": 48.78,
"l": 48.235
},
"oklch": {
"l": 0.53841,
"c": 0.15517,
"h": 22.1
},
"luminance": 0.14028
}Semantic roles & 50–950 ramp
primary
#B73F43
secondary
#8BC6C4
accent
#D8D44F
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A08
muted
#837C7B