#B73EA5#B73EA5

#B73EA5 is a mid, vivid purple. Relative luminance 0.162; OKLCH L 57.1% C 0.194 H 334.3°. Best body text is #FFFFFF at 4.95:1 contrast (WCAG AA passes).

Color values

HEX	#B73EA5
RGB	rgb(183, 62, 165)
HSL	hsl(309, 49%, 48%)
HSV	hsv(309, 66%, 72%)
CMYK	cmyk(0%, 66.1%, 9.8%, 28.2%)
CIE-LAB	lab(47.28, 60.12, -30.78)
CIE-LCH	lch(47.28, 67.54, 332.89°)
OKLab	oklab(57.08% 0.1743 -0.084)
OKLCH	oklch(57.08% 0.194 334.3)
XYZ	xyz(28.0428, 16.2314, 37.2460)
Luminance	0.1623 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73EA5 #3EB750

analogous

#8D3EB7 #B73EA5 #B73E68

triadic

#B73EA5 #A5B73E #3EA5B7

tetradic

#B73EA5 #B78D3E #3EB750 #3E68B7

square

#B73EA5 #B78D3E #3EB750 #3E68B7

split-complementary

#B73EA5 #68B73E #3EB78D

monochromatic

#5C1F53 #892F7C #B73EA5 #CB67BC #DB94D0

Accessibility & contrast

On white

4.95

#B73EA5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.25

#B73EA5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73EA5

4.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73EA5	#FFFFFF	#000000	##FFFFFF
##B73EA5	1.00	4.95	4.25	4.95
#FFFFFF	4.95	1.00	21.00	1.00
#000000	4.25	21.00	1.00	21.00
##FFFFFF	4.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C65A8

Deuteranopia (green-blind)

#6577A2

Tritanopia (blue-blind)

#BF476C

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #b73ea5;
/* rgb */ color: rgb(183, 62, 165);
/* oklch */ color: oklch(57.1% 0.194 334.3);

Tailwind

colors: {
  custom: {
    50: '#d07cc0',
    500: '#b73ea5',
    950: '#000000',
  },
}

SCSS

$custom: #b73ea5;
$custom-light: #d07cc0;
$custom-dark: #000000;

JSON

{
  "hex": "#b73ea5",
  "rgb": {
    "r": 183,
    "g": 62,
    "b": 165
  },
  "hsl": {
    "h": 308.926,
    "s": 49.388,
    "l": 48.039
  },
  "oklch": {
    "l": 0.57082,
    "c": 0.19353,
    "h": 334.3
  },
  "luminance": 0.16229
}

Semantic roles & 50–950 ramp

primary

#B73EA5

secondary

#8AC693

accent

#D9634F

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#140A12

muted

#837C81

Preview Lab

Preview with #B73EA5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →