#B73E4D#B73E4D

#B73E4D is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.9% C 0.156 H 16.9°. Best body text is #FFFFFF at 5.51:1 contrast (WCAG AA passes).

Color values

HEX	#B73E4D
RGB	rgb(183, 62, 77)
HSL	hsl(353, 49%, 48%)
HSV	hsv(353, 66%, 72%)
CMYK	cmyk(0%, 66.1%, 57.9%, 28.2%)
CIE-LAB	lab(44.31, 49.79, 18.36)
CIE-LCH	lch(44.31, 53.06, 20.24°)
OKLab	oklab(53.92% 0.1491 0.0453)
OKLCH	oklch(53.92% 0.156 16.9)
XYZ	xyz(22.5927, 14.0514, 8.5422)
Luminance	0.1405 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73E4D #3EB7A8

analogous

#B73E89 #B73E4D #B76B3E

triadic

#B73E4D #4DB73E #3E4DB7

tetradic

#B73E4D #89B73E #3EB7A8 #6B3EB7

square

#B73E4D #89B73E #3EB7A8 #6B3EB7

split-complementary

#B73E4D #3EB76B #3E89B7

monochromatic

#5C1F27 #892F3A #B73E4D #CB6773 #DB949D

Accessibility & contrast

On white

5.51

#B73E4D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#B73E4D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73E4D

5.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73E4D	#FFFFFF	#000000	##FFFFFF
##B73E4D	1.00	5.51	3.81	5.51
#FFFFFF	5.51	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C594D

Deuteranopia (green-blind)

#7B724A

Tritanopia (blue-blind)

#C82544

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b73e4d;
/* rgb */ color: rgb(183, 62, 77);
/* oklch */ color: oklch(53.9% 0.156 16.9);

Tailwind

colors: {
  custom: {
    50: '#d37a7e',
    500: '#b73e4d',
    950: '#000000',
  },
}

SCSS

$custom: #b73e4d;
$custom-light: #d37a7e;
$custom-dark: #000000;

JSON

{
  "hex": "#b73e4d",
  "rgb": {
    "r": 183,
    "g": 62,
    "b": 77
  },
  "hsl": {
    "h": 352.562,
    "s": 49.388,
    "l": 48.039
  },
  "oklch": {
    "l": 0.53924,
    "c": 0.15579,
    "h": 16.9
  },
  "luminance": 0.14048
}

Semantic roles & 50–950 ramp

primary

#B73E4D

secondary

#8AC6BF

accent

#D9C84F

background

#FDF7F7

surface

#FBEEEE

border

#D4C9C9

text

#150A0A

muted

#837C7C

Preview Lab

Preview with #B73E4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →