#B73DB4#B73DB4

#B73DB4 is a mid, highly saturated purple. Relative luminance 0.167; OKLCH L 57.8% C 0.206 H 328.9°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#B73DB4
RGB	rgb(183, 61, 180)
HSL	hsl(301, 50%, 48%)
HSV	hsv(301, 67%, 72%)
CMYK	cmyk(0%, 66.7%, 1.6%, 28.2%)
CIE-LAB	lab(47.88, 62.93, -38.66)
CIE-LCH	lch(47.88, 73.85, 328.43°)
OKLab	oklab(57.76% 0.1767 -0.1067)
OKLCH	oklch(57.76% 0.206 328.9)
XYZ	xyz(29.4351, 16.7021, 44.8447)
Luminance	0.1670 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73DB4 #3DB740

analogous

#7D3DB7 #B73DB4 #B73D77

triadic

#B73DB4 #B4B73D #3DB4B7

tetradic

#B73DB4 #B77D3D #3DB740 #3D77B7

square

#B73DB4 #B77D3D #3DB740 #3D77B7

split-complementary

#B73DB4 #77B73D #3DB77D

monochromatic

#5B1E5A #892E87 #B73DB4 #CC65C9 #DB93D9

Accessibility & contrast

On white

4.84

#B73DB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#B73DB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73DB4

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73DB4	#FFFFFF	#000000	##FFFFFF
##B73DB4	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E67B7

Deuteranopia (green-blind)

#5D77B1

Tritanopia (blue-blind)

#BD4D74

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #b73db4;
/* rgb */ color: rgb(183, 61, 180);
/* oklch */ color: oklch(57.8% 0.206 328.9);

Tailwind

colors: {
  custom: {
    50: '#d07ccb',
    500: '#b73db4',
    950: '#000000',
  },
}

SCSS

$custom: #b73db4;
$custom-light: #d07ccb;
$custom-dark: #000000;

JSON

{
  "hex": "#b73db4",
  "rgb": {
    "r": 183,
    "g": 61,
    "b": 180
  },
  "hsl": {
    "h": 301.475,
    "s": 50,
    "l": 47.843
  },
  "oklch": {
    "l": 0.57763,
    "c": 0.20642,
    "h": 328.9
  },
  "luminance": 0.167
}

Semantic roles & 50–950 ramp

primary

#B73DB4

secondary

#89C68B

accent

#DA524E

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B73DB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →