#B73DAA#B73DAA

#B73DAA is a mid, vivid purple. Relative luminance 0.163; OKLCH L 57.2% C 0.199 H 332.4°. Best body text is #FFFFFF at 4.93:1 contrast (WCAG AA passes).

Color values

HEX	#B73DAA
RGB	rgb(183, 61, 170)
HSL	hsl(306, 50%, 48%)
HSV	hsv(306, 67%, 72%)
CMYK	cmyk(0%, 66.7%, 7.1%, 28.2%)
CIE-LAB	lab(47.38, 61.30, -33.57)
CIE-LCH	lch(47.38, 69.89, 331.29°)
OKLab	oklab(57.23% 0.176 -0.0921)
OKLCH	oklch(57.23% 0.199 332.4)
XYZ	xyz(28.4529, 16.3093, 39.6718)
Luminance	0.1631 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73DAA #3DB74A

analogous

#873DB7 #B73DAA #B73D6D

triadic

#B73DAA #AAB73D #3DAAB7

tetradic

#B73DAA #B7873D #3DB74A #3D6DB7

square

#B73DAA #B7873D #3DB74A #3D6DB7

split-complementary

#B73DAA #6DB73D #3DB787

monochromatic

#5B1E55 #892E7F #B73DAA #CC65C1 #DB93D3

Accessibility & contrast

On white

4.93

#B73DAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.26

#B73DAA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73DAA

4.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73DAA	#FFFFFF	#000000	##FFFFFF
##B73DAA	1.00	4.93	4.26	4.93
#FFFFFF	4.93	1.00	21.00	1.00
#000000	4.26	21.00	1.00	21.00
##FFFFFF	4.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3865AD

Deuteranopia (green-blind)

#6277A7

Tritanopia (blue-blind)

#BF486E

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #b73daa;
/* rgb */ color: rgb(183, 61, 170);
/* oklch */ color: oklch(57.2% 0.199 332.4);

Tailwind

colors: {
  custom: {
    50: '#d07cc3',
    500: '#b73daa',
    950: '#000000',
  },
}

SCSS

$custom: #b73daa;
$custom-light: #d07cc3;
$custom-dark: #000000;

JSON

{
  "hex": "#b73daa",
  "rgb": {
    "r": 183,
    "g": 61,
    "b": 170
  },
  "hsl": {
    "h": 306.393,
    "s": 50,
    "l": 47.843
  },
  "oklch": {
    "l": 0.57234,
    "c": 0.19861,
    "h": 332.4
  },
  "luminance": 0.16307
}

Semantic roles & 50–950 ramp

primary

#B73DAA

secondary

#89C690

accent

#DA5D4E

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140A12

muted

#837C81

Preview Lab

Preview with #B73DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →