#B73D54#B73D54

#B73D54 is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.0% C 0.157 H 13.0°. Best body text is #FFFFFF at 5.51:1 contrast (WCAG AA passes).

Color values

HEX	#B73D54
RGB	rgb(183, 61, 84)
HSL	hsl(349, 50%, 48%)
HSV	hsv(349, 67%, 72%)
CMYK	cmyk(0%, 66.7%, 54.1%, 28.2%)
CIE-LAB	lab(44.30, 50.75, 14.04)
CIE-LCH	lch(44.30, 52.66, 15.47°)
OKLab	oklab(53.97% 0.1532 0.0354)
OKLCH	oklch(53.97% 0.157 13)
XYZ	xyz(22.7994, 14.0479, 9.8967)
Luminance	0.1404 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73D54 #3DB7A0

analogous

#B73D91 #B73D54 #B7633D

triadic

#B73D54 #54B73D #3D54B7

tetradic

#B73D54 #91B73D #3DB7A0 #633DB7

square

#B73D54 #91B73D #3DB7A0 #633DB7

split-complementary

#B73D54 #3DB763 #3D91B7

monochromatic

#5B1E2A #892E3F #B73D54 #CC6579 #DB93A1

Accessibility & contrast

On white

5.51

#B73D54 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#B73D54 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73D54

5.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73D54	#FFFFFF	#000000	##FFFFFF
##B73D54	1.00	5.51	3.81	5.51
#FFFFFF	5.51	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5954

Deuteranopia (green-blind)

#7A7251

Tritanopia (blue-blind)

#C82646

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b73d54;
/* rgb */ color: rgb(183, 61, 84);
/* oklch */ color: oklch(54.0% 0.157 13.0);

Tailwind

colors: {
  custom: {
    50: '#d27a83',
    500: '#b73d54',
    950: '#000000',
  },
}

SCSS

$custom: #b73d54;
$custom-light: #d27a83;
$custom-dark: #000000;

JSON

{
  "hex": "#b73d54",
  "rgb": {
    "r": 183,
    "g": 61,
    "b": 84
  },
  "hsl": {
    "h": 348.689,
    "s": 50,
    "l": 47.843
  },
  "oklch": {
    "l": 0.53968,
    "c": 0.15722,
    "h": 13
  },
  "luminance": 0.14045
}

Semantic roles & 50–950 ramp

primary

#B73D54

secondary

#89C6BB

accent

#DABF4E

background

#FDF7F8

surface

#FBEEEF

border

#D4C9CA

text

#150A0A

muted

#837C7C

Preview Lab

Preview with #B73D54

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →