#B73D53#B73D53

#B73D53 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.9% C 0.157 H 13.5°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX#B73D53
RGBrgb(183, 61, 83)
HSLhsl(349, 50%, 48%)
HSVhsv(349, 67%, 72%)
CMYKcmyk(0%, 66.7%, 54.6%, 28.2%)
CIE-LABlab(44.28, 50.67, 14.63)
CIE-LCHlch(44.28, 52.74, 16.11°)
OKLaboklab(53.95% 0.1528 0.0367)
OKLCHoklch(53.95% 0.157 13.5)
XYZxyz(22.7605, 14.0323, 9.6919)
Luminance0.1403 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B73D53 #3DB7A1
analogous
#B73D90 #B73D53 #B7643D
triadic
#B73D53 #53B73D #3D53B7
tetradic
#B73D53 #90B73D #3DB7A1 #643DB7
square
#B73D53 #90B73D #3DB7A1 #643DB7
split-complementary
#B73D53 #3DB764 #3D90B7
monochromatic
#5B1E29 #892E3E #B73D53 #CC6578 #DB93A0

Accessibility & contrast

On white

5.52
#B73D53 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.81
#B73D53 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73D53
5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B73D53#FFFFFF#000000##FFFFFF
##B73D531.005.523.815.52
#FFFFFF5.521.0021.001.00
#0000003.8121.001.0021.00
##FFFFFF5.521.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5B5953
Deuteranopia (green-blind)
#7A7250
Tritanopia (blue-blind)
#C82646
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #b73d53;
/* rgb */ color: rgb(183, 61, 83);
/* oklch */ color: oklch(53.9% 0.157 13.5);
Tailwind
colors: {
  custom: {
    50: '#d27a83',
    500: '#b73d53',
    950: '#000000',
  },
}
SCSS
$custom: #b73d53;
$custom-light: #d27a83;
$custom-dark: #000000;
JSON
{
  "hex": "#b73d53",
  "rgb": {
    "r": 183,
    "g": 61,
    "b": 83
  },
  "hsl": {
    "h": 349.18,
    "s": 50,
    "l": 47.843
  },
  "oklch": {
    "l": 0.53945,
    "c": 0.15715,
    "h": 13.5
  },
  "luminance": 0.14029
}

Semantic roles & 50–950 ramp

primary
#B73D53
secondary
#89C6BB
accent
#DAC04E
background
#FDF7F7
surface
#FBEEEE
border
#D4C9C9
text
#150A0A
muted
#837C7C

Preview Lab

Preview with #B73D53

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B73D53 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva