#B73D4C#B73D4C

#B73D4C is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.8% C 0.157 H 17.1°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).

Color values

HEX#B73D4C
RGBrgb(183, 61, 76)
HSLhsl(353, 50%, 48%)
HSVhsv(353, 67%, 72%)
CMYKcmyk(0%, 66.7%, 58.5%, 28.2%)
CIE-LABlab(44.13, 50.13, 18.74)
CIE-LCHlch(44.13, 53.52, 20.50°)
OKLaboklab(53.79% 0.15 0.0461)
OKLCHoklch(53.79% 0.157 17.1)
XYZxyz(22.5038, 13.9296, 8.3398)
Luminance0.1393 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B73D4C #3DB7A8
analogous
#B73D89 #B73D4C #B76B3D
triadic
#B73D4C #4CB73D #3D4CB7
tetradic
#B73D4C #89B73D #3DB7A8 #6B3DB7
square
#B73D4C #89B73D #3DB7A8 #6B3DB7
split-complementary
#B73D4C #3DB76B #3D89B7
monochromatic
#5B1E26 #892E39 #B73D4C #CC6572 #DB939C

Accessibility & contrast

On white

5.55
#B73D4C on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.79
#B73D4C on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73D4C
5.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B73D4C#FFFFFF#000000##FFFFFF
##B73D4C1.005.553.795.55
#FFFFFF5.551.0021.001.00
#0000003.7921.001.0021.00
##FFFFFF5.551.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5C584C
Deuteranopia (green-blind)
#7B7249
Tritanopia (blue-blind)
#C82343
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #b73d4c;
/* rgb */ color: rgb(183, 61, 76);
/* oklch */ color: oklch(53.8% 0.157 17.1);
Tailwind
colors: {
  custom: {
    50: '#d37a7d',
    500: '#b73d4c',
    950: '#000000',
  },
}
SCSS
$custom: #b73d4c;
$custom-light: #d37a7d;
$custom-dark: #000000;
JSON
{
  "hex": "#b73d4c",
  "rgb": {
    "r": 183,
    "g": 61,
    "b": 76
  },
  "hsl": {
    "h": 352.623,
    "s": 50,
    "l": 47.843
  },
  "oklch": {
    "l": 0.53787,
    "c": 0.15693,
    "h": 17.1
  },
  "luminance": 0.13927
}

Semantic roles & 50–950 ramp

primary
#B73D4C
secondary
#89C6BF
accent
#DAC84E
background
#FDF7F7
surface
#FBEEEE
border
#D4C9C9
text
#150A09
muted
#837C7B

Preview Lab

Preview with #B73D4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B73D4C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva