#B73CB4#B73CB4

#B73CB4 is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.7% C 0.208 H 328.9°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#B73CB4
RGB	rgb(183, 60, 180)
HSL	hsl(301, 51%, 48%)
HSV	hsv(301, 67%, 72%)
CMYK	cmyk(0%, 67.2%, 1.6%, 28.2%)
CIE-LAB	lab(47.75, 63.31, -38.87)
CIE-LCH	lch(47.75, 74.29, 328.45°)
OKLab	oklab(57.67% 0.1778 -0.1073)
OKLCH	oklch(57.67% 0.208 328.9)
XYZ	xyz(29.3822, 16.5964, 44.8270)
Luminance	0.1659 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73CB4 #3CB73F

analogous

#7C3CB7 #B73CB4 #B73C77

triadic

#B73CB4 #B4B73C #3CB4B7

tetradic

#B73CB4 #B77C3C #3CB73F #3C77B7

square

#B73CB4 #B77C3C #3CB73F #3C77B7

split-complementary

#B73CB4 #77B73C #3CB77C

monochromatic

#5B1E59 #892D87 #B73CB4 #CC64CA #DB92DA

Accessibility & contrast

On white

4.86

#B73CB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.32

#B73CB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73CB4

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73CB4	#FFFFFF	#000000	##FFFFFF
##B73CB4	1.00	4.86	4.32	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.32	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D67B7

Deuteranopia (green-blind)

#5D77B1

Tritanopia (blue-blind)

#BD4C73

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b73cb4;
/* rgb */ color: rgb(183, 60, 180);
/* oklch */ color: oklch(57.7% 0.208 328.9);

Tailwind

colors: {
  custom: {
    50: '#d07ccb',
    500: '#b73cb4',
    950: '#000000',
  },
}

SCSS

$custom: #b73cb4;
$custom-light: #d07ccb;
$custom-dark: #000000;

JSON

{
  "hex": "#b73cb4",
  "rgb": {
    "r": 183,
    "g": 60,
    "b": 180
  },
  "hsl": {
    "h": 301.463,
    "s": 50.617,
    "l": 47.647
  },
  "oklch": {
    "l": 0.57666,
    "c": 0.20766,
    "h": 328.9
  },
  "luminance": 0.16594
}

Semantic roles & 50–950 ramp

primary

#B73CB4

secondary

#88C68A

accent

#DA514E

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B73CB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →