#B73C49#B73C49

#B73C49 is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.6% C 0.158 H 18.3°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).

Color values

HEX	#B73C49
RGB	rgb(183, 60, 73)
HSL	hsl(354, 51%, 48%)
HSV	hsv(354, 67%, 72%)
CMYK	cmyk(0%, 67.2%, 60.1%, 28.2%)
CIE-LAB	lab(43.92, 50.33, 20.30)
CIE-LCH	lch(43.92, 54.27, 21.96°)
OKLab	oklab(53.61% 0.1501 0.0495)
OKLCH	oklch(53.61% 0.158 18.3)
XYZ	xyz(22.3490, 13.7831, 7.7856)
Luminance	0.1378 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73C49 #3CB7AA

analogous

#B73C86 #B73C49 #B76D3C

triadic

#B73C49 #49B73C #3C49B7

tetradic

#B73C49 #86B73C #3CB7AA #6D3CB7

square

#B73C49 #86B73C #3CB7AA #6D3CB7

split-complementary

#B73C49 #3CB76D #3C86B7

monochromatic

#5B1E24 #892D37 #B73C49 #CC646F #DB929A

Accessibility & contrast

On white

5.59

#B73C49 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.76

#B73C49 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73C49

5.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73C49	#FFFFFF	#000000	##FFFFFF
##B73C49	1.00	5.59	3.76	5.59
#FFFFFF	5.59	1.00	21.00	1.00
#000000	3.76	21.00	1.00	21.00
##FFFFFF	5.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5749

Deuteranopia (green-blind)

#7B7146

Tritanopia (blue-blind)

#C82042

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b73c49;
/* rgb */ color: rgb(183, 60, 73);
/* oklch */ color: oklch(53.6% 0.158 18.3);

Tailwind

colors: {
  custom: {
    50: '#d3797b',
    500: '#b73c49',
    950: '#000000',
  },
}

SCSS

$custom: #b73c49;
$custom-light: #d3797b;
$custom-dark: #000000;

JSON

{
  "hex": "#b73c49",
  "rgb": {
    "r": 183,
    "g": 60,
    "b": 73
  },
  "hsl": {
    "h": 353.659,
    "s": 50.617,
    "l": 47.647
  },
  "oklch": {
    "l": 0.5361,
    "c": 0.1581,
    "h": 18.3
  },
  "luminance": 0.1378
}

Semantic roles & 50–950 ramp

primary

#B73C49

secondary

#88C6C0

accent

#DACB4E

background

#FDF7F7

surface

#FBEEED

border

#D4C9C8

text

#150A09

muted

#837C7B

Preview Lab

Preview with #B73C49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →