#B73C48#B73C48

#B73C48 is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.6% C 0.158 H 18.7°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).

Color values

HEX	#B73C48
RGB	rgb(183, 60, 72)
HSL	hsl(354, 51%, 48%)
HSV	hsv(354, 67%, 72%)
CMYK	cmyk(0%, 67.2%, 60.7%, 28.2%)
CIE-LAB	lab(43.90, 50.26, 20.89)
CIE-LCH	lch(43.90, 54.43, 22.56°)
OKLab	oklab(53.59% 0.1497 0.0508)
OKLCH	oklch(53.59% 0.158 18.7)
XYZ	xyz(22.3162, 13.7700, 7.6124)
Luminance	0.1377 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73C48 #3CB7AB

analogous

#B73C86 #B73C48 #B76D3C

triadic

#B73C48 #48B73C #3C48B7

tetradic

#B73C48 #86B73C #3CB7AB #6D3CB7

square

#B73C48 #86B73C #3CB7AB #6D3CB7

split-complementary

#B73C48 #3CB76D #3C86B7

monochromatic

#5B1E24 #892D36 #B73C48 #CC646E #DB9299

Accessibility & contrast

On white

5.59

#B73C48 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.75

#B73C48 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73C48

5.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73C48	#FFFFFF	#000000	##FFFFFF
##B73C48	1.00	5.59	3.75	5.59
#FFFFFF	5.59	1.00	21.00	1.00
#000000	3.75	21.00	1.00	21.00
##FFFFFF	5.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5748

Deuteranopia (green-blind)

#7B7145

Tritanopia (blue-blind)

#C82041

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b73c48;
/* rgb */ color: rgb(183, 60, 72);
/* oklch */ color: oklch(53.6% 0.158 18.7);

Tailwind

colors: {
  custom: {
    50: '#d3797a',
    500: '#b73c48',
    950: '#000000',
  },
}

SCSS

$custom: #b73c48;
$custom-light: #d3797a;
$custom-dark: #000000;

JSON

{
  "hex": "#b73c48",
  "rgb": {
    "r": 183,
    "g": 60,
    "b": 72
  },
  "hsl": {
    "h": 354.146,
    "s": 50.617,
    "l": 47.647
  },
  "oklch": {
    "l": 0.53589,
    "c": 0.15812,
    "h": 18.7
  },
  "luminance": 0.13767
}

Semantic roles & 50–950 ramp

primary

#B73C48

secondary

#88C6C0

accent

#DACC4E

background

#FDF7F7

surface

#FBEEED

border

#D4C9C8

text

#150A09

muted

#837C7B

Preview Lab

Preview with #B73C48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →