#B73C46#B73C46
#B73C46 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.5% C 0.158 H 19.7°. Best body text is #FFFFFF at 5.60:1 contrast (WCAG AA passes).
Color values
| HEX | #B73C46 |
|---|---|
| RGB | rgb(183, 60, 70) |
| HSL | hsl(355, 51%, 48%) |
| HSV | hsv(355, 67%, 72%) |
| CMYK | cmyk(0%, 67.2%, 61.7%, 28.2%) |
| CIE-LAB | lab(43.86, 50.13, 22.06) |
| CIE-LCH | lch(43.86, 54.77, 23.75°) |
| OKLab | oklab(53.55% 0.1489 0.0533) |
| OKLCH | oklch(53.55% 0.158 19.7) |
| XYZ | xyz(22.2520, 13.7443, 7.2743) |
| Luminance | 0.1374 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dusty Red
#B9484E
ΔE00 2.65
Dull Red
#BB3F3F
ΔE00 3.28
Cardinal
#C41E3A
ΔE00 3.93
Reddish
#C44240
ΔE00 4.98
Rose Red
#BE013C
ΔE00 5.68
Cherry (survey)
#CF0234
ΔE00 5.78
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73C46 #3CB7AD
analogous
#B73C83 #B73C46 #B7703C
triadic
#B73C46 #46B73C #3C46B7
tetradic
#B73C46 #83B73C #3CB7AD #703CB7
square
#B73C46 #83B73C #3CB7AD #703CB7
split-complementary
#B73C46 #3CB770 #3C83B7
monochromatic
#5B1E23 #892D34 #B73C46 #CC646C #DB9298
Accessibility & contrast
On white
5.60
#B73C46 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.75
#B73C46 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73C46
5.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73C46 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73C46 | 1.00 | 5.60 | 3.75 | 5.60 |
| #FFFFFF | 5.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.75 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C5746
Deuteranopia (green-blind)
#7B7143
Tritanopia (blue-blind)
#C81F41
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #b73c46; /* rgb */ color: rgb(183, 60, 70); /* oklch */ color: oklch(53.5% 0.158 19.7);
Tailwind
colors: {
custom: {
50: '#d37979',
500: '#b73c46',
950: '#000000',
},
}SCSS
$custom: #b73c46; $custom-light: #d37979; $custom-dark: #000000;
JSON
{
"hex": "#b73c46",
"rgb": {
"r": 183,
"g": 60,
"b": 70
},
"hsl": {
"h": 355.122,
"s": 50.617,
"l": 47.647
},
"oklch": {
"l": 0.53549,
"c": 0.1582,
"h": 19.7
},
"luminance": 0.13741
}Semantic roles & 50–950 ramp
primary
#B73C46
secondary
#88C6C1
accent
#DACF4E
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A09
muted
#837C7B