#B73BB4#B73BB4

#B73BB4 is a mid, highly saturated purple. Relative luminance 0.165; OKLCH L 57.6% C 0.209 H 328.9°. Best body text is #FFFFFF at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#B73BB4
RGB	rgb(183, 59, 180)
HSL	hsl(301, 51%, 47%)
HSV	hsv(301, 68%, 72%)
CMYK	cmyk(0%, 67.8%, 1.6%, 28.2%)
CIE-LAB	lab(47.61, 63.68, -39.09)
CIE-LCH	lch(47.61, 74.72, 328.46°)
OKLab	oklab(57.57% 0.1788 -0.1079)
OKLCH	oklch(57.57% 0.209 328.9)
XYZ	xyz(29.3303, 16.4926, 44.8097)
Luminance	0.1649 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73BB4 #3BB73E

analogous

#7C3BB7 #B73BB4 #B73B76

triadic

#B73BB4 #B4B73B #3BB4B7

tetradic

#B73BB4 #B77C3B #3BB73E #3B76B7

square

#B73BB4 #B77C3B #3BB73E #3B76B7

split-complementary

#B73BB4 #76B73B #3BB77C

monochromatic

#5A1D59 #892C86 #B73BB4 #CD63CA #DC91DA

Accessibility & contrast

On white

4.89

#B73BB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#B73BB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73BB4

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73BB4	#FFFFFF	#000000	##FFFFFF
##B73BB4	1.00	4.89	4.30	4.89
#FFFFFF	4.89	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B66B7

Deuteranopia (green-blind)

#5C77B1

Tritanopia (blue-blind)

#BD4B73

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b73bb4;
/* rgb */ color: rgb(183, 59, 180);
/* oklch */ color: oklch(57.6% 0.209 328.9);

Tailwind

colors: {
  custom: {
    50: '#d07bcb',
    500: '#b73bb4',
    950: '#000000',
  },
}

SCSS

$custom: #b73bb4;
$custom-light: #d07bcb;
$custom-dark: #000000;

JSON

{
  "hex": "#b73bb4",
  "rgb": {
    "r": 183,
    "g": 59,
    "b": 180
  },
  "hsl": {
    "h": 301.452,
    "s": 51.24,
    "l": 47.451
  },
  "oklch": {
    "l": 0.5757,
    "c": 0.20888,
    "h": 328.9
  },
  "luminance": 0.1649
}

Semantic roles & 50–950 ramp

primary

#B73BB4

secondary

#87C689

accent

#DB514D

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B73BB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →