#B73BB1#B73BB1

#B73BB1 is a mid, highly saturated purple. Relative luminance 0.164; OKLCH L 57.4% C 0.207 H 329.9°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#B73BB1
RGB	rgb(183, 59, 177)
HSL	hsl(303, 51%, 47%)
HSV	hsv(303, 68%, 72%)
CMYK	cmyk(0%, 67.8%, 3.3%, 28.2%)
CIE-LAB	lab(47.46, 63.19, -37.57)
CIE-LCH	lch(47.46, 73.51, 329.26°)
OKLab	oklab(57.41% 0.1787 -0.1035)
OKLCH	oklch(57.41% 0.207 329.9)
XYZ	xyz(29.0280, 16.3717, 43.2176)
Luminance	0.1637 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73BB1 #3BB741

analogous

#7F3BB7 #B73BB1 #B73B73

triadic

#B73BB1 #B1B73B #3BB1B7

tetradic

#B73BB1 #B77F3B #3BB741 #3B73B7

square

#B73BB1 #B77F3B #3BB741 #3B73B7

split-complementary

#B73BB1 #73B73B #3BB77F

monochromatic

#5A1D57 #892C84 #B73BB1 #CD63C7 #DC91D8

Accessibility & contrast

On white

4.91

#B73BB1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.27

#B73BB1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73BB1

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73BB1	#FFFFFF	#000000	##FFFFFF
##B73BB1	1.00	4.91	4.27	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.27	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F66B4

Deuteranopia (green-blind)

#5E77AE

Tritanopia (blue-blind)

#BE4A71

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b73bb1;
/* rgb */ color: rgb(183, 59, 177);
/* oklch */ color: oklch(57.4% 0.207 329.9);

Tailwind

colors: {
  custom: {
    50: '#d07bc9',
    500: '#b73bb1',
    950: '#000000',
  },
}

SCSS

$custom: #b73bb1;
$custom-light: #d07bc9;
$custom-dark: #000000;

JSON

{
  "hex": "#b73bb1",
  "rgb": {
    "r": 183,
    "g": 59,
    "b": 177
  },
  "hsl": {
    "h": 302.903,
    "s": 51.24,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57407,
    "c": 0.20653,
    "h": 329.9
  },
  "luminance": 0.1637
}

Semantic roles & 50–950 ramp

primary

#B73BB1

secondary

#87C68A

accent

#DB544D

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B73BB1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →