#B73BA7#B73BA7
#B73BA7 is a mid, vivid purple. Relative luminance 0.160; OKLCH L 56.9% C 0.199 H 333.5°. Best body text is #FFFFFF at 5.00:1 contrast (WCAG AA passes).
Color values
| HEX | #B73BA7 |
|---|---|
| RGB | rgb(183, 59, 167) |
| HSL | hsl(308, 51%, 47%) |
| HSV | hsv(308, 68%, 72%) |
| CMYK | cmyk(0%, 67.8%, 8.7%, 28.2%) |
| CIE-LAB | lab(46.96, 61.59, -32.46) |
| CIE-LCH | lch(46.96, 69.62, 332.21°) |
| OKLab | oklab(56.88% 0.1779 -0.0888) |
| OKLCH | oklch(56.88% 0.199 333.5) |
| XYZ | xyz(28.0676, 15.9875, 38.1594) |
| Luminance | 0.1598 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 3.46
Purpley Pink
#C83CB9
ΔE00 4.17
Medium Purple
#9E43A2
ΔE00 4.66
Pinky Purple
#C94CBE
ΔE00 6.43
Barney
#AC1DB8
ΔE00 6.53
Purply
#983FB2
ΔE00 7.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73BA7 #3BB74B
analogous
#893BB7 #B73BA7 #B73B69
triadic
#B73BA7 #A7B73B #3BA7B7
tetradic
#B73BA7 #B7893B #3BB74B #3B69B7
square
#B73BA7 #B7893B #3BB74B #3B69B7
split-complementary
#B73BA7 #69B73B #3BB789
monochromatic
#5A1D53 #892C7D #B73BA7 #CD63BF #DC91D2
Accessibility & contrast
On white
5.00
#B73BA7 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.20
#B73BA7 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73BA7
5.00:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73BA7 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73BA7 | 1.00 | 5.00 | 4.20 | 5.00 |
| #FFFFFF | 5.00 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.20 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.00 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3864AA
Deuteranopia (green-blind)
#6376A4
Tritanopia (blue-blind)
#BF466C
Achromatopsia (no color)
#6F6F6F
Design tokens & code
CSS
--color: #b73ba7; /* rgb */ color: rgb(183, 59, 167); /* oklch */ color: oklch(56.9% 0.199 333.5);
Tailwind
colors: {
custom: {
50: '#d07bc1',
500: '#b73ba7',
950: '#000000',
},
}SCSS
$custom: #b73ba7; $custom-light: #d07bc1; $custom-dark: #000000;
JSON
{
"hex": "#b73ba7",
"rgb": {
"r": 183,
"g": 59,
"b": 167
},
"hsl": {
"h": 307.742,
"s": 51.24,
"l": 47.451
},
"oklch": {
"l": 0.56883,
"c": 0.19888,
"h": 333.5
},
"luminance": 0.15985
}Semantic roles & 50–950 ramp
primary
#B73BA7
secondary
#87C68F
accent
#DB5F4D
background
#FDF7FB
surface
#FAEEF7
border
#D3C9D0
text
#140A12
muted
#837C81