#B73B78#B73B78

#B73B78 is a mid, vivid pink. Relative luminance 0.146; OKLCH L 54.8% C 0.170 H 353.9°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#B73B78
RGB	rgb(183, 59, 120)
HSL	hsl(330, 51%, 47%)
HSV	hsv(330, 68%, 72%)
CMYK	cmyk(0%, 67.8%, 34.4%, 28.2%)
CIE-LAB	lab(45.02, 55.13, -7.12)
CIE-LCH	lch(45.02, 55.59, 352.64°)
OKLab	oklab(54.83% 0.1686 -0.0181)
OKLCH	oklch(54.83% 0.17 353.9)
XYZ	xyz(24.4840, 14.5540, 19.2855)
Luminance	0.1455 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73B78 #3BB77A

analogous

#B73BB6 #B73B78 #B73C3B

triadic

#B73B78 #78B73B #3B78B7

tetradic

#B73B78 #B6B73B #3BB77A #3C3BB7

square

#B73B78 #B6B73B #3BB77A #3C3BB7

split-complementary

#B73B78 #3BB73C #3BB6B7

monochromatic

#5A1D3B #892C5A #B73B78 #CD6397 #DC91B6

Accessibility & contrast

On white

5.37

#B73B78 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#B73B78 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73B78

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73B78	#FFFFFF	#000000	##FFFFFF
##B73B78	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#505C7A

Deuteranopia (green-blind)

#727375

Tritanopia (blue-blind)

#C53254

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b73b78;
/* rgb */ color: rgb(183, 59, 120);
/* oklch */ color: oklch(54.8% 0.170 353.9);

Tailwind

colors: {
  custom: {
    50: '#d17a9f',
    500: '#b73b78',
    950: '#000000',
  },
}

SCSS

$custom: #b73b78;
$custom-light: #d17a9f;
$custom-dark: #000000;

JSON

{
  "hex": "#b73b78",
  "rgb": {
    "r": 183,
    "g": 59,
    "b": 120
  },
  "hsl": {
    "h": 330.484,
    "s": 51.24,
    "l": 47.451
  },
  "oklch": {
    "l": 0.5483,
    "c": 0.16953,
    "h": 353.9
  },
  "luminance": 0.14551
}

Semantic roles & 50–950 ramp

primary

#B73B78

secondary

#87C6A7

accent

#DB954D

background

#FDF7F9

surface

#FAEEF2

border

#D3C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #B73B78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →