#B73B3F#B73B3F
#B73B3F is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.3% C 0.160 H 22.6°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).
Color values
| HEX | #B73B3F |
|---|---|
| RGB | rgb(183, 59, 63) |
| HSL | hsl(358, 51%, 47%) |
| HSV | hsv(358, 68%, 72%) |
| CMYK | cmyk(0%, 67.8%, 65.6%, 28.2%) |
| CIE-LAB | lab(43.59, 50.10, 25.96) |
| CIE-LCH | lch(43.59, 56.43, 27.40°) |
| OKLab | oklab(53.31% 0.1475 0.0615) |
| OKLCH | oklch(53.31% 0.16 22.6) |
| XYZ | xyz(21.9919, 13.5572, 6.1604) |
| Luminance | 0.1355 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.61
Dusty Red
#B9484E
ΔE00 3.65
Reddish
#C44240
ΔE00 3.75
Cardinal
#C41E3A
ΔE00 3.85
Lipstick Red
#C0022F
ΔE00 5.19
Cherry (survey)
#CF0234
ΔE00 5.22
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73B3F #3BB7B3
analogous
#B73B7D #B73B3F #B7753B
triadic
#B73B3F #3FB73B #3B3FB7
tetradic
#B73B3F #7DB73B #3BB7B3 #753BB7
square
#B73B3F #7DB73B #3BB7B3 #753BB7
split-complementary
#B73B3F #3BB775 #3B7DB7
monochromatic
#5A1D1F #892C2F #B73B3F #CD6366 #DC9193
Accessibility & contrast
On white
5.66
#B73B3F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.71
#B73B3F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73B3F
5.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73B3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73B3F | 1.00 | 5.66 | 3.71 | 5.66 |
| #FFFFFF | 5.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C563E
Deuteranopia (green-blind)
#7C713B
Tritanopia (blue-blind)
#C91B3E
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b73b3f; /* rgb */ color: rgb(183, 59, 63); /* oklch */ color: oklch(53.3% 0.160 22.6);
Tailwind
colors: {
custom: {
50: '#d47874',
500: '#b73b3f',
950: '#000000',
},
}SCSS
$custom: #b73b3f; $custom-light: #d47874; $custom-dark: #000000;
JSON
{
"hex": "#b73b3f",
"rgb": {
"r": 183,
"g": 59,
"b": 63
},
"hsl": {
"h": 358.065,
"s": 51.24,
"l": 47.451
},
"oklch": {
"l": 0.53306,
"c": 0.1598,
"h": 22.6
},
"luminance": 0.13554
}Semantic roles & 50–950 ramp
primary
#B73B3F
secondary
#87C6C4
accent
#DBD64D
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150908
muted
#837B7B