#B73B35#B73B35
#B73B35 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.1% C 0.161 H 26.9°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).
Color values
| HEX | #B73B35 |
|---|---|
| RGB | rgb(183, 59, 53) |
| HSL | hsl(3, 55%, 46%) |
| HSV | hsv(3, 71%, 72%) |
| CMYK | cmyk(0%, 67.8%, 71%, 28.2%) |
| CIE-LAB | lab(43.44, 49.56, 31.74) |
| CIE-LCH | lch(43.44, 58.85, 32.64°) |
| OKLab | oklab(53.15% 0.1437 0.0728) |
| OKLCH | oklch(53.15% 0.161 26.9) |
| XYZ | xyz(21.7374, 13.4554, 4.8200) |
| Luminance | 0.1345 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.55
Reddish
#C44240
ΔE00 3.68
Firebrick
#B22222
ΔE00 4.55
Brown
#A52A2A
ΔE00 5.28
Cardinal
#C41E3A
ΔE00 5.80
Scarlet
#BE0119
ΔE00 5.89
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73B35 #35B1B7
analogous
#B73570 #B73B35 #B77C35
triadic
#B73B35 #35B73B #3B35B7
tetradic
#B73B35 #70B735 #35B1B7 #7C35B7
square
#B73B35 #70B735 #35B1B7 #7C35B7
split-complementary
#B73B35 #35B77C #3570B7
monochromatic
#581C1A #882C27 #B73B35 #CF5F5A #DD8D89
Accessibility & contrast
On white
5.69
#B73B35 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.69
#B73B35 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73B35
5.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73B35 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73B35 | 1.00 | 5.69 | 3.69 | 5.69 |
| #FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E5633
Deuteranopia (green-blind)
#7D7131
Tritanopia (blue-blind)
#C9173B
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b73b35; /* rgb */ color: rgb(183, 59, 53); /* oklch */ color: oklch(53.1% 0.161 26.9);
Tailwind
colors: {
custom: {
50: '#d4786c',
500: '#b73b35',
950: '#000000',
},
}SCSS
$custom: #b73b35; $custom-light: #d4786c; $custom-dark: #000000;
JSON
{
"hex": "#b73b35",
"rgb": {
"r": 183,
"g": 59,
"b": 53
},
"hsl": {
"h": 2.769,
"s": 55.085,
"l": 46.275
},
"oklch": {
"l": 0.53146,
"c": 0.16109,
"h": 26.9
},
"luminance": 0.13452
}Semantic roles & 50–950 ramp
primary
#B73B35
secondary
#81C4C7
accent
#D8DE49
background
#FEF7F6
surface
#FCEEEB
border
#D5C9C6
text
#160907
muted
#847B7A