#B73ADA#B73ADA

#B73ADA is a mid, highly saturated purple. Relative luminance 0.182; OKLCH L 59.8% C 0.241 H 317.7°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#B73ADA
RGB	rgb(183, 58, 218)
HSL	hsl(287, 68%, 54%)
HSV	hsv(287, 73%, 85%)
CMYK	cmyk(16.1%, 73.4%, 0%, 14.5%)
CIE-LAB	lab(49.69, 70.74, -57.74)
CIE-LCH	lch(49.69, 91.32, 320.78°)
OKLab	oklab(59.76% 0.1785 -0.1623)
OKLCH	oklch(59.76% 0.241 317.7)
XYZ	xyz(33.6946, 18.1568, 68.0458)
Luminance	0.1815 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73ADA #5DDA3A

analogous

#673ADA #B73ADA #DA3AAD

triadic

#B73ADA #DAB73A #3ADAB7

tetradic

#B73ADA #DA673A #5DDA3A #3AADDA

square

#B73ADA #DA673A #5DDA3A #3AADDA

split-complementary

#B73ADA #ADDA3A #3ADA67

monochromatic

#6A1881 #9522B5 #B73ADA #CA6EE4 #DDA1ED

Accessibility & contrast

On white

4.53

#B73ADA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.63

#B73ADA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #B73ADA

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73ADA	#FFFFFF	#000000	##000000
##B73ADA	1.00	4.53	4.63	4.63
#FFFFFF	4.53	1.00	21.00	21.00
#000000	4.63	21.00	1.00	1.00
##000000	4.63	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#006EDE

Deuteranopia (green-blind)

#407AD6

Tritanopia (blue-blind)

#B65B88

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #b73ada;
/* rgb */ color: rgb(183, 58, 218);
/* oklch */ color: oklch(59.8% 0.241 317.7);

Tailwind

colors: {
  custom: {
    50: '#d17ce6',
    500: '#b73ada',
    950: '#000000',
  },
}

SCSS

$custom: #b73ada;
$custom-light: #d17ce6;
$custom-dark: #000000;

JSON

{
  "hex": "#b73ada",
  "rgb": {
    "r": 183,
    "g": 58,
    "b": 218
  },
  "hsl": {
    "h": 286.875,
    "s": 68.376,
    "l": 54.118
  },
  "oklch": {
    "l": 0.59757,
    "c": 0.24125,
    "h": 317.7
  },
  "luminance": 0.18155
}

Semantic roles & 50–950 ramp

primary

#B73ADA

secondary

#A5DA96

accent

#EB3D63

background

#FDF8FE

surface

#FAEFFC

border

#D3CAD5

text

#150B16

muted

#837C84

Preview Lab

Preview with #B73ADA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →