#B73AB9#B73AB9

#B73AB9 is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.8% C 0.214 H 327.3°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#B73AB9
RGB	rgb(183, 58, 185)
HSL	hsl(299, 52%, 48%)
HSV	hsv(299, 69%, 73%)
CMYK	cmyk(1.1%, 68.6%, 0%, 27.5%)
CIE-LAB	lab(47.75, 64.88, -41.80)
CIE-LCH	lch(47.75, 77.18, 327.21°)
OKLab	oklab(57.75% 0.18 -0.1158)
OKLCH	oklch(57.75% 0.214 327.3)
XYZ	xyz(29.7980, 16.5982, 47.5238)
Luminance	0.1660 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73AB9 #3CB93A

analogous

#773AB9 #B73AB9 #B93A7C

triadic

#B73AB9 #B9B73A #3AB9B7

tetradic

#B73AB9 #B9773A #3CB93A #3A7CB9

square

#B73AB9 #B9773A #3CB93A #3A7CB9

split-complementary

#B73AB9 #7CB93A #3AB977

monochromatic

#5B1D5C #892B8A #B73AB9 #CC62CE #DB91DC

Accessibility & contrast

On white

4.86

#B73AB9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.32

#B73AB9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73AB9

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73AB9	#FFFFFF	#000000	##FFFFFF
##B73AB9	1.00	4.86	4.32	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.32	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2467BD

Deuteranopia (green-blind)

#5977B6

Tritanopia (blue-blind)

#BC4D75

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b73ab9;
/* rgb */ color: rgb(183, 58, 185);
/* oklch */ color: oklch(57.8% 0.214 327.3);

Tailwind

colors: {
  custom: {
    50: '#d07bce',
    500: '#b73ab9',
    950: '#000000',
  },
}

SCSS

$custom: #b73ab9;
$custom-light: #d07bce;
$custom-dark: #000000;

JSON

{
  "hex": "#b73ab9",
  "rgb": {
    "r": 183,
    "g": 58,
    "b": 185
  },
  "hsl": {
    "h": 299.055,
    "s": 52.263,
    "l": 47.647
  },
  "oklch": {
    "l": 0.57753,
    "c": 0.21405,
    "h": 327.3
  },
  "luminance": 0.16596
}

Semantic roles & 50–950 ramp

primary

#B73AB9

secondary

#88C787

accent

#DC4C4E

background

#FDF7FC

surface

#FAEEF9

border

#D3C9D2

text

#140A14

muted

#837C82

Preview Lab

Preview with #B73AB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →