#B73AAD#B73AAD

#B73AAD is a mid, highly saturated purple. Relative luminance 0.161; OKLCH L 57.1% C 0.205 H 331.3°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#B73AAD
RGB	rgb(183, 58, 173)
HSL	hsl(305, 52%, 47%)
HSV	hsv(305, 68%, 72%)
CMYK	cmyk(0%, 68.3%, 5.5%, 28.2%)
CIE-LAB	lab(47.12, 62.91, -35.75)
CIE-LCH	lch(47.12, 72.36, 330.40°)
OKLab	oklab(57.1% 0.1795 -0.0983)
OKLCH	oklch(57.1% 0.205 331.3)
XYZ	xyz(28.5843, 16.1127, 41.1316)
Luminance	0.1611 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73AAD #3AB744

analogous

#833AB7 #B73AAD #B73A6F

triadic

#B73AAD #ADB73A #3AADB7

tetradic

#B73AAD #B7833A #3AB744 #3A6FB7

square

#B73AAD #B7833A #3AB744 #3A6FB7

split-complementary

#B73AAD #6FB73A #3AB783

monochromatic

#5A1D55 #892B81 #B73AAD #CD61C4 #DC90D6

Accessibility & contrast

On white

4.97

#B73AAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#B73AAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73AAD

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73AAD	#FFFFFF	#000000	##FFFFFF
##B73AAD	1.00	4.97	4.22	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3165B0

Deuteranopia (green-blind)

#5F76AA

Tritanopia (blue-blind)

#BE486F

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #b73aad;
/* rgb */ color: rgb(183, 58, 173);
/* oklch */ color: oklch(57.1% 0.205 331.3);

Tailwind

colors: {
  custom: {
    50: '#d07bc6',
    500: '#b73aad',
    950: '#000000',
  },
}

SCSS

$custom: #b73aad;
$custom-light: #d07bc6;
$custom-dark: #000000;

JSON

{
  "hex": "#b73aad",
  "rgb": {
    "r": 183,
    "g": 58,
    "b": 173
  },
  "hsl": {
    "h": 304.8,
    "s": 51.867,
    "l": 47.255
  },
  "oklch": {
    "l": 0.57098,
    "c": 0.20466,
    "h": 331.3
  },
  "luminance": 0.16111
}

Semantic roles & 50–950 ramp

primary

#B73AAD

secondary

#86C78B

accent

#DB584C

background

#FDF7FC

surface

#FAEEF8

border

#D3C9D1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B73AAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →