#B73A41#B73A41
#B73A41 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.2% C 0.161 H 21.4°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).
Color values
| HEX | #B73A41 |
|---|---|
| RGB | rgb(183, 58, 65) |
| HSL | hsl(357, 52%, 47%) |
| HSV | hsv(357, 68%, 72%) |
| CMYK | cmyk(0%, 68.3%, 64.5%, 28.2%) |
| CIE-LAB | lab(43.48, 50.63, 24.61) |
| CIE-LCH | lch(43.48, 56.29, 25.92°) |
| OKLab | oklab(53.23% 0.1496 0.0587) |
| OKLCH | oklch(53.23% 0.161 21.4) |
| XYZ | xyz(21.9979, 13.4782, 6.4432) |
| Luminance | 0.1348 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.31
Dusty Red
#B9484E
ΔE00 3.36
Cardinal
#C41E3A
ΔE00 3.53
Reddish
#C44240
ΔE00 4.29
Lipstick Red
#C0022F
ΔE00 5.11
Cherry (survey)
#CF0234
ΔE00 5.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73A41 #3AB7B0
analogous
#B73A80 #B73A41 #B7723A
triadic
#B73A41 #41B73A #3A41B7
tetradic
#B73A41 #80B73A #3AB7B0 #723AB7
square
#B73A41 #80B73A #3AB7B0 #723AB7
split-complementary
#B73A41 #3AB772 #3A80B7
monochromatic
#5A1D20 #892B30 #B73A41 #CD6167 #DC9094
Accessibility & contrast
On white
5.68
#B73A41 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.70
#B73A41 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73A41
5.68:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73A41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73A41 | 1.00 | 5.68 | 3.70 | 5.68 |
| #FFFFFF | 5.68 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.70 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.68 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C5640
Deuteranopia (green-blind)
#7B713E
Tritanopia (blue-blind)
#C91A3E
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b73a41; /* rgb */ color: rgb(183, 58, 65); /* oklch */ color: oklch(53.2% 0.161 21.4);
Tailwind
colors: {
custom: {
50: '#d47875',
500: '#b73a41',
950: '#000000',
},
}SCSS
$custom: #b73a41; $custom-light: #d47875; $custom-dark: #000000;
JSON
{
"hex": "#b73a41",
"rgb": {
"r": 183,
"g": 58,
"b": 65
},
"hsl": {
"h": 356.64,
"s": 51.867,
"l": 47.255
},
"oklch": {
"l": 0.5323,
"c": 0.16066,
"h": 21.4
},
"luminance": 0.13475
}Semantic roles & 50–950 ramp
primary
#B73A41
secondary
#86C7C3
accent
#DBD34C
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150908
muted
#837B7B