#B739AA#B739AA

#B739AA is a mid, highly saturated purple. Relative luminance 0.159; OKLCH L 56.8% C 0.204 H 332.4°. Best body text is #FFFFFF at 5.02:1 contrast (WCAG AA passes).

Color values

HEX#B739AA
RGBrgb(183, 57, 170)
HSLhsl(306, 53%, 47%)
HSVhsv(306, 69%, 72%)
CMYKcmyk(0%, 68.9%, 7.1%, 28.2%)
CIE-LABlab(46.84, 62.80, -34.42)
CIE-LCHlch(46.84, 71.62, 331.28°)
OKLaboklab(56.85% 0.1804 -0.0945)
OKLCHoklch(56.85% 0.204 332.4)
XYZxyz(28.2473, 15.8981, 39.6033)
Luminance0.1590 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B739AA #39B746
analogous
#8539B7 #B739AA #B7396B
triadic
#B739AA #AAB739 #39AAB7
tetradic
#B739AA #B78539 #39B746 #396BB7
square
#B739AA #B78539 #39B746 #396BB7
split-complementary
#B739AA #6BB739 #39B785
monochromatic
#5A1C53 #882A7F #B739AA #CD60C2 #DC8ED4

Accessibility & contrast

On white

5.02
#B739AA on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.18
#B739AA on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B739AA
5.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B739AA#FFFFFF#000000##FFFFFF
##B739AA1.005.024.185.02
#FFFFFF5.021.0021.001.00
#0000004.1821.001.0021.00
##FFFFFF5.021.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3364AD
Deuteranopia (green-blind)
#6075A7
Tritanopia (blue-blind)
#BF456D
Achromatopsia (no color)
#6F6F6F

Design tokens & code

CSS
--color: #b739aa;
/* rgb */ color: rgb(183, 57, 170);
/* oklch */ color: oklch(56.8% 0.204 332.4);
Tailwind
colors: {
  custom: {
    50: '#d07ac3',
    500: '#b739aa',
    950: '#000000',
  },
}
SCSS
$custom: #b739aa;
$custom-light: #d07ac3;
$custom-dark: #000000;
JSON
{
  "hex": "#b739aa",
  "rgb": {
    "r": 183,
    "g": 57,
    "b": 170
  },
  "hsl": {
    "h": 306.19,
    "s": 52.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.56845,
    "c": 0.20361,
    "h": 332.4
  },
  "luminance": 0.15896
}

Semantic roles & 50–950 ramp

primary
#B739AA
secondary
#85C78C
accent
#DC5B4C
background
#FDF7FC
surface
#FAEEF8
border
#D3C9D1
text
#140A12
muted
#837C81

Preview Lab

Preview with #B739AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B739AA Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva