#B73967#B73967

#B73967 is a mid, vivid pink. Relative luminance 0.140; OKLCH L 54.0% C 0.166 H 2.1°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#B73967
RGB	rgb(183, 57, 103)
HSL	hsl(338, 53%, 47%)
HSV	hsv(338, 69%, 72%)
CMYK	cmyk(0%, 68.9%, 43.7%, 28.2%)
CIE-LAB	lab(44.20, 54.08, 2.15)
CIE-LCH	lch(44.20, 54.13, 2.27°)
OKLab	oklab(54.05% 0.1655 0.0062)
OKLCH	oklch(54.05% 0.166 2.1)
XYZ	xyz(23.4415, 13.9757, 14.2925)
Luminance	0.1397 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73967 #39B789

analogous

#B739A6 #B73967 #B74A39

triadic

#B73967 #67B739 #3967B7

tetradic

#B73967 #A6B739 #39B789 #4A39B7

square

#B73967 #A6B739 #39B789 #4A39B7

split-complementary

#B73967 #39B74A #39A6B7

monochromatic

#5A1C32 #882A4D #B73967 #CD6088 #DC8EAB

Accessibility & contrast

On white

5.53

#B73967 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#B73967 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73967

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73967	#FFFFFF	#000000	##FFFFFF
##B73967	1.00	5.53	3.79	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#535968

Deuteranopia (green-blind)

#757164

Tritanopia (blue-blind)

#C6284C

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b73967;
/* rgb */ color: rgb(183, 57, 103);
/* oklch */ color: oklch(54.0% 0.166 2.1);

Tailwind

colors: {
  custom: {
    50: '#d27892',
    500: '#b73967',
    950: '#000000',
  },
}

SCSS

$custom: #b73967;
$custom-light: #d27892;
$custom-dark: #000000;

JSON

{
  "hex": "#b73967",
  "rgb": {
    "r": 183,
    "g": 57,
    "b": 103
  },
  "hsl": {
    "h": 338.095,
    "s": 52.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.5405,
    "c": 0.16561,
    "h": 2.1
  },
  "luminance": 0.13973
}

Semantic roles & 50–950 ramp

primary

#B73967

secondary

#85C7AF

accent

#DCA74C

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#150A0C

muted

#837C7D

Preview Lab

Preview with #B73967

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →