#B7394D#B7394D

#B7394D is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.4% C 0.161 H 15.4°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#B7394D
RGB	rgb(183, 57, 77)
HSL	hsl(350, 53%, 47%)
HSV	hsv(350, 69%, 72%)
CMYK	cmyk(0%, 68.9%, 57.9%, 28.2%)
CIE-LAB	lab(43.55, 51.84, 17.35)
CIE-LCH	lch(43.55, 54.66, 18.51°)
OKLab	oklab(53.36% 0.1556 0.0429)
OKLCH	oklch(53.36% 0.161 15.4)
XYZ	xyz(22.3332, 13.5324, 8.4557)
Luminance	0.1353 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B7394D #39B7A3

analogous

#B7398C #B7394D #B76439

triadic

#B7394D #4DB739 #394DB7

tetradic

#B7394D #8CB739 #39B7A3 #6439B7

square

#B7394D #8CB739 #39B7A3 #6439B7

split-complementary

#B7394D #39B764 #398CB7

monochromatic

#5A1C26 #882A39 #B7394D #CD6071 #DC8E9B

Accessibility & contrast

On white

5.67

#B7394D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#B7394D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B7394D

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B7394D	#FFFFFF	#000000	##FFFFFF
##B7394D	1.00	5.67	3.71	5.67
#FFFFFF	5.67	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59564D

Deuteranopia (green-blind)

#79714A

Tritanopia (blue-blind)

#C81C41

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #b7394d;
/* rgb */ color: rgb(183, 57, 77);
/* oklch */ color: oklch(53.4% 0.161 15.4);

Tailwind

colors: {
  custom: {
    50: '#d3787e',
    500: '#b7394d',
    950: '#000000',
  },
}

SCSS

$custom: #b7394d;
$custom-light: #d3787e;
$custom-dark: #000000;

JSON

{
  "hex": "#b7394d",
  "rgb": {
    "r": 183,
    "g": 57,
    "b": 77
  },
  "hsl": {
    "h": 350.476,
    "s": 52.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53363,
    "c": 0.16142,
    "h": 15.4
  },
  "luminance": 0.13529
}

Semantic roles & 50–950 ramp

primary

#B7394D

secondary

#85C7BC

accent

#DCC54C

background

#FDF7F7

surface

#FBEEEE

border

#D4C9C9

text

#15090A

muted

#837B7C

Preview Lab

Preview with #B7394D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →