#B73699#B73699

#B73699 is a mid, vivid pink. Relative luminance 0.150; OKLCH L 55.7% C 0.195 H 338.7°. Best body text is #FFFFFF at 5.25:1 contrast (WCAG AA passes).

Color values

HEX	#B73699
RGB	rgb(183, 54, 153)
HSL	hsl(314, 54%, 46%)
HSV	hsv(314, 70%, 72%)
CMYK	cmyk(0%, 70.5%, 16.4%, 28.2%)
CIE-LAB	lab(45.65, 61.33, -26.17)
CIE-LCH	lch(45.65, 66.68, 336.89°)
OKLab	oklab(55.72% 0.1817 -0.0708)
OKLCH	oklch(55.72% 0.195 338.7)
XYZ	xyz(26.5980, 15.0080, 31.6268)
Luminance	0.1501 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73699 #36B754

analogous

#9536B7 #B73699 #B73659

triadic

#B73699 #99B736 #3699B7

tetradic

#B73699 #B79536 #36B754 #3659B7

square

#B73699 #B79536 #36B754 #3659B7

split-complementary

#B73699 #59B736 #36B795

monochromatic

#581A4A #882871 #B73699 #CF5BB4 #DD8BCA

Accessibility & contrast

On white

5.25

#B73699 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.00

#B73699 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73699

5.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73699	#FFFFFF	#000000	##FFFFFF
##B73699	1.00	5.25	4.00	5.25
#FFFFFF	5.25	1.00	21.00	1.00
#000000	4.00	21.00	1.00	21.00
##FFFFFF	5.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C5F9C

Deuteranopia (green-blind)

#667396

Tritanopia (blue-blind)

#C13B63

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #b73699;
/* rgb */ color: rgb(183, 54, 153);
/* oklch */ color: oklch(55.7% 0.195 338.7);

Tailwind

colors: {
  custom: {
    50: '#d078b7',
    500: '#b73699',
    950: '#000000',
  },
}

SCSS

$custom: #b73699;
$custom-light: #d078b7;
$custom-dark: #000000;

JSON

{
  "hex": "#b73699",
  "rgb": {
    "r": 183,
    "g": 54,
    "b": 153
  },
  "hsl": {
    "h": 313.953,
    "s": 54.43,
    "l": 46.471
  },
  "oklch": {
    "l": 0.55717,
    "c": 0.19505,
    "h": 338.7
  },
  "luminance": 0.15006
}

Semantic roles & 50–950 ramp

primary

#B73699

secondary

#82C792

accent

#DE6C4A

background

#FDF7FB

surface

#FAEEF6

border

#D3C9D0

text

#140A11

muted

#837C80

Preview Lab

Preview with #B73699

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →