#B73698#B73698

#B73698 is a mid, vivid pink. Relative luminance 0.150; OKLCH L 55.7% C 0.194 H 339.1°. Best body text is #FFFFFF at 5.26:1 contrast (WCAG AA passes).

Color values

HEX	#B73698
RGB	rgb(183, 54, 152)
HSL	hsl(314, 54%, 46%)
HSV	hsv(314, 70%, 72%)
CMYK	cmyk(0%, 70.5%, 16.9%, 28.2%)
CIE-LAB	lab(45.60, 61.19, -25.64)
CIE-LCH	lch(45.60, 66.34, 337.27°)
OKLab	oklab(55.67% 0.1816 -0.0693)
OKLCH	oklch(55.67% 0.194 339.1)
XYZ	xyz(26.5157, 14.9751, 31.1937)
Luminance	0.1497 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73698 #36B755

analogous

#9636B7 #B73698 #B73658

triadic

#B73698 #98B736 #3698B7

tetradic

#B73698 #B79636 #36B755 #3658B7

square

#B73698 #B79636 #36B755 #3658B7

split-complementary

#B73698 #58B736 #36B796

monochromatic

#581A49 #882871 #B73698 #CF5BB3 #DD8BC9

Accessibility & contrast

On white

5.26

#B73698 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.99

#B73698 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73698

5.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73698	#FFFFFF	#000000	##FFFFFF
##B73698	1.00	5.26	3.99	5.26
#FFFFFF	5.26	1.00	21.00	1.00
#000000	3.99	21.00	1.00	21.00
##FFFFFF	5.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D5F9B

Deuteranopia (green-blind)

#667395

Tritanopia (blue-blind)

#C13B62

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #b73698;
/* rgb */ color: rgb(183, 54, 152);
/* oklch */ color: oklch(55.7% 0.194 339.1);

Tailwind

colors: {
  custom: {
    50: '#d078b6',
    500: '#b73698',
    950: '#000000',
  },
}

SCSS

$custom: #b73698;
$custom-light: #d078b6;
$custom-dark: #000000;

JSON

{
  "hex": "#b73698",
  "rgb": {
    "r": 183,
    "g": 54,
    "b": 152
  },
  "hsl": {
    "h": 314.419,
    "s": 54.43,
    "l": 46.471
  },
  "oklch": {
    "l": 0.55669,
    "c": 0.19437,
    "h": 339.1
  },
  "luminance": 0.14973
}

Semantic roles & 50–950 ramp

primary

#B73698

secondary

#82C792

accent

#DE6E4A

background

#FDF7FB

surface

#FAEEF6

border

#D3C9D0

text

#140A11

muted

#837C80

Preview Lab

Preview with #B73698

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →