#B73690#B73690

#B73690 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.3% C 0.189 H 342.4°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#B73690
RGB	rgb(183, 54, 144)
HSL	hsl(318, 54%, 46%)
HSV	hsv(318, 70%, 72%)
CMYK	cmyk(0%, 70.5%, 21.3%, 28.2%)
CIE-LAB	lab(45.25, 60.07, -21.36)
CIE-LCH	lch(45.25, 63.76, 340.42°)
OKLab	oklab(55.3% 0.1803 -0.0573)
OKLCH	oklch(55.3% 0.189 342.4)
XYZ	xyz(25.8825, 14.7218, 27.8587)
Luminance	0.1472 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73690 #36B75D

analogous

#9E36B7 #B73690 #B7364F

triadic

#B73690 #90B736 #3690B7

tetradic

#B73690 #B79E36 #36B75D #364FB7

square

#B73690 #B79E36 #36B75D #364FB7

split-complementary

#B73690 #4FB736 #36B79E

monochromatic

#581A46 #88286B #B73690 #CF5BAC #DD8BC4

Accessibility & contrast

On white

5.32

#B73690 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#B73690 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73690

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73690	#FFFFFF	#000000	##FFFFFF
##B73690	1.00	5.32	3.94	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#425E93

Deuteranopia (green-blind)

#69738D

Tritanopia (blue-blind)

#C2375E

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b73690;
/* rgb */ color: rgb(183, 54, 144);
/* oklch */ color: oklch(55.3% 0.189 342.4);

Tailwind

colors: {
  custom: {
    50: '#d078b0',
    500: '#b73690',
    950: '#000000',
  },
}

SCSS

$custom: #b73690;
$custom-light: #d078b0;
$custom-dark: #000000;

JSON

{
  "hex": "#b73690",
  "rgb": {
    "r": 183,
    "g": 54,
    "b": 144
  },
  "hsl": {
    "h": 318.14,
    "s": 54.43,
    "l": 46.471
  },
  "oklch": {
    "l": 0.55301,
    "c": 0.18914,
    "h": 342.4
  },
  "luminance": 0.14719
}

Semantic roles & 50–950 ramp

primary

#B73690

secondary

#82C797

accent

#DE774A

background

#FDF7FA

surface

#FAEEF5

border

#D3C9CF

text

#140A10

muted

#837C7F

Preview Lab

Preview with #B73690

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →