#B73654#B73654

#B73654 is a mid, vivid red. Relative luminance 0.133; OKLCH L 53.2% C 0.165 H 11.2°. Best body text is #FFFFFF at 5.72:1 contrast (WCAG AA passes).

Color values

HEX	#B73654
RGB	rgb(183, 54, 84)
HSL	hsl(346, 54%, 46%)
HSV	hsv(346, 70%, 72%)
CMYK	cmyk(0%, 70.5%, 54.1%, 28.2%)
CIE-LAB	lab(43.28, 53.54, 12.64)
CIE-LCH	lch(43.28, 55.01, 13.29°)
OKLab	oklab(53.21% 0.1621 0.032)
OKLCH	oklch(53.21% 0.165 11.2)
XYZ	xyz(22.4499, 13.3488, 9.7802)
Luminance	0.1335 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73654 #36B799

analogous

#B73695 #B73654 #B75936

triadic

#B73654 #54B736 #3654B7

tetradic

#B73654 #95B736 #36B799 #5936B7

square

#B73654 #95B736 #36B799 #5936B7

split-complementary

#B73654 #36B759 #3695B7

monochromatic

#581A29 #88283E #B73654 #CF5B76 #DD8B9E

Accessibility & contrast

On white

5.72

#B73654 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#B73654 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73654

5.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73654	#FFFFFF	#000000	##FFFFFF
##B73654	1.00	5.72	3.67	5.72
#FFFFFF	5.72	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#565654

Deuteranopia (green-blind)

#777051

Tritanopia (blue-blind)

#C81A42

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #b73654;
/* rgb */ color: rgb(183, 54, 84);
/* oklch */ color: oklch(53.2% 0.165 11.2);

Tailwind

colors: {
  custom: {
    50: '#d37683',
    500: '#b73654',
    950: '#000000',
  },
}

SCSS

$custom: #b73654;
$custom-light: #d37683;
$custom-dark: #000000;

JSON

{
  "hex": "#b73654",
  "rgb": {
    "r": 183,
    "g": 54,
    "b": 84
  },
  "hsl": {
    "h": 346.047,
    "s": 54.43,
    "l": 46.471
  },
  "oklch": {
    "l": 0.53212,
    "c": 0.16522,
    "h": 11.2
  },
  "luminance": 0.13346
}

Semantic roles & 50–950 ramp

primary

#B73654

secondary

#82C7B7

accent

#DEBB4A

background

#FDF7F8

surface

#FBEEEF

border

#D4C9CA

text

#15090A

muted

#837B7C

Preview Lab

Preview with #B73654

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →